Mitsubishi Imaging (MPM), Inc. has announced that it is the exclusive distributor of the Pictorico brand of inkjet films and papers in North and South America. The exclusive distribution became effective on January 5, 2007, with the Pictorico purchase by Mitsubishi Paper Mills, in Japan. Mitsubishi Paper Mills has a majority shareholder stake in Mitsubishi Imaging (MPM), Inc. “This move is in-line with our recently announced strategy to dedicate more of our resources toward inkjet,” said Dr. Hiroshi Tomimasu, President and CEO of Mitsubishi Imaging, “Pictorico’s high quality products will continue to be promoted in the photographic market, and we will also make them available to the other inkjet and graphic arts markets that we serve.” The Pictorico brand is well regarded in the professional photographer circuit as the inkjet media with unrivaled performance. Pictorico’s unique and patented microporous inkjet coating renders images as sharp and defined as if they were printed on traditional photographic paper. “Pictorico rapidly established themselves as the inkjet supplier of choice for the discerning artist,” said Steven Vallario, Senior Product Manager at Mitsubishi Imaging, “The Pictorico brand enables us to strengthen our product portfolio and target new markets by offering a line of products that are unrivaled in the industry.” Mitsubishi Imaging is a leading provider of state-of-the-art imaging products and technical expertise to printers in both North and South America. It supplies the widest range of inkjet media to meet any high resolution imaging need, and offers its branded Diamond Jet inkjet substrates for proofing, photo and poster printing applications. It also supplies innovative CTP solutions to the printing industry, incorporating the benchmark Silver Master and Silver DigiPlate™ plate materials. Visit www.mitsubishiimaging.com for more information.