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Print Oasis 2007 Print Buyers Conference & Exhibit Topics and Tracks

Monday, November 27, 2006

Press release from the issuing company

ARLINGTON, Va. - Print Buyers Online.com, a free, educational e-community for print buyers, print communications professionals and their suppliers in partnership with Print Communications Professionals International (PCPI), the premier association dedicated to print buyers, will host their sixth annual Print Oasis Print Buyers Conference & Exhibit on February 11-14, 2007 at the Paris Las Vegas Hotel and Casino in Las Vegas, Nevada. "Join us for our best print buyers conference yet. Weve expanded the number and quality of speakers to provide our attendees with a wealth of real-world experience and new subject matter experts for our comprehensive program of educational seminars," said Suzanne Morgan, president of Print Buyers Online.com and PCPI. By popular demand, Print Oasis 2007 is offering three separate tracks this year, including novice, advanced and creative tracks, to best accommodate the varied professional experience levels and educational needs of our attendees. Attendees will have the opportunity to learn new skills, technologies and practical business solutions at a conference that is dedicated to their needs. A sampling of seminar topics includes: - Marketers Are From Mars, Creatives are from Venus: Where do you fit in? - this lively session describes the "language disconnect" between creatives, marketers and print buyers. That tension is one of the secrets to creating great advertising. - Avoiding Disaster: How to work with your printers (and your company) to set up effective disaster recovery plans - case studies of successful disaster recovery programs (advanced session). - Marketing Intensive for Print Buyers (advanced & novice session). - How to Mail Smarter: Hidden postal opportunities despite pending USPS rate hike (advanced session)∑ - Custom Digital Communications: A cross- media personalization approach - hear how brand-owners are employing a cross-media personalization to better target their customers and prospects (advanced & novice session) - QuarkXPress 7: New collaboration features (creative session). - Using Web-to-Print In Your Print Media Mix (advanced & novice session; print buyer panel). - Print Management Software Tools - seasoned print buyers discuss the pros/cons of print buying software tools (advanced session; print buyer panel). - Workflow Partnerships - this session focuses on the innovative programs in place to make the relationship between the printer and buying companies highly efficient and productive (advanced session) - Herding Your In-Plant: How to get your in- plant to work for you (advanced & non-profit session). - Print Buyer Think Tank - a moderated open-forum for buyers to discuss their issues, ask questions of their peers and debate solutions (advanced & novice session) - Best Tips & Tricks from Design Tools Monthly (creative session) - Print Buyer Mentors - three seasoned print buyers offer advice to novice buyers (novice session; print buyer panel) - How to Create Value in Your Organization - six seasoned print buyers discuss the innovative ways theyve been successful in providing great value and earning the credit for it (advanced & novice session; print buyer panel) - Print Production for Non-Profits and Smaller Budgets - a panel session of expert buyers reveal their secrets (advanced & novice session) - Case Study - learn how a vitally important non-profit cut their print budget by almost 20% AND created great efficiencies for their 104 chapters. (novice & non-profit session) - How to Budget for 2007 & Macro Industry Issues that Affect Your Print Spends and Your Company (advanced session) - How to Buy Printing: a six-hour intensive program for novice print buyers - Resolving Problems on Press: 20 significant problems and how to avoid them - a hands-on, interactive seminar (advanced & creative session) ∑ - Case Study: Leveraging the online channel to demonstrate results in print - Learn how a financial group increased their Return on Investment by 355%! (advanced & marketing session) - Color Management and Calibration (advanced & creative session) View the full conference agenda with detailed seminar descriptions and a complete list of speakers available online now at: www.printoasis.com. The cost for the three-day conference, including all educational seminars, exhibits, paper show, opening gala/hat party, resource binder, luncheon and continental breakfasts is $699 per person early-bird rate before November 30, 2006. After November 30, cost for the conference is $799. Tickets are also available for the exhibits and paper show individually. For more information about the conference or to register, please visit the main conference page at www.printoasis.com or call Print Buyers Online.com at (703) 534-9305 from 9 a.m. to 5 p.m. EST.




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