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Tractor Supply Selects WorkflowOne to Support Growth

Wednesday, November 15, 2006

Press release from the issuing company

Dayton, Ohio, November 15, 2006 - WorkflowOne announced that it has signed a multi-year contract with Tractor Supply Company, the largest retail farm and ranch store chain in the country, to service the operational needs of its 650+ retail stores across the United States. WorkflowOne is also supporting the retailer's major e-commerce initiative by providing Tractor Supply-branded promotional products to the retail stores. Using WorkflowOne's Web-based order management system, any Tractor Supply store in 34 states can order approximately 660 consumable items required to run a successful retail business. In addition, WorkflowOne will build, maintain, source and fulfill the company's online store, where any of Tractor Supply's 10,000 employees can purchase brand-related promotional products such as office accessories and "logo-wear." Founded in 1938 as a mail order catalog business offering tractor parts to America's family farmers, Tractor Supply has become a leading edge retailer with revenues surpassing $2 billion. Today the company provides a wide range of unique products to support its customers' rural lifestyle ñeverything from welders and generators to animal care products and work clothes. With plans to grow its brick and mortar retail operations and develop an e-commerce presence, Tractor Supply required a vendor partner that could meet its business acceleration goals. Chosen for its deep expertise in logistics and technology, WorkflowOne is providing Tractor Supply with a web-based management system that supports decentralized order entry while maintaining centralized purchasing and brand control. "From my background in purchasing with Tractor Supply's merchandising department, I knew we needed to streamline our supply chain while keeping an eye on our growth strategy," said Blake Fohl, Vice-President of Marketing at Tractor Supply. "WorkflowOne not only understands our needs, but possesses the sourcing and logistics expertise needed to support our plans nationwide."

 

 

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