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ARTES GRAFICAS Launches 2nd Spanish Seminar Series at GOA 2007 in partnership with GOA/PAF

Wednesday, November 01, 2006

Press release from the issuing company

Miami (November 1, 2006). ARTES GRAFICAS, the premier source of technical and business information to the graphic arts community in Latin America and Graphics of the Americas, the global graphics communications exhibition, team-up again to launch their second Spanish seminar track to cater to the specific needs of the thousands of Latin American graphic arts professionals who visit GOA in Miami Beach on a yearly basis. The seminar titled "Personalized and Variable Data Printing: High-Impact and Innovative Digitally Printed Mediaî focuses on business opportunities in digital printing technology and services, designed to learn the "how toî of new printing media related to Direct Marketing, such as Direct Mail, One-to-One Marketing Pieces, Personalized Photo-Albums and Calendars, VDP applied to commercial printing and/or short-run labels production, VDP applications for Brand Protection, Labels with personalized and unique images and information. The seminar will consist of two sessions on Friday 2nd and Saturday 3rd of March 2007, from 8:30AM till noon, giving visitors plenty of time to attend the GOA 2007 show floor in the afternoon. Carlos Silgado, Editor & Content Director for ARTES GRAFICAS commented, "the seminar topics were selected to go hand-in-hand with the digital emphasis now seen at the GOA show floor. Our 2007 speakers, Barbara Pellow and Hal Hinderliter are two of the most knowledgeable consultants in this field in the American Continent. Thus I am exited about the wealth of knowledge these speakers will share with our Latin American attendees.î Alfredo Domador, VP Operations of ARTES GRAFICAS added, "Our first 2006 seminar was a total success, having registered an average of 88 attendees per single session. Although we were very satisfied with the positive comments received from the attendees, in 2007 we aim at making the event even more successful by incorporating world-class speakers to the program and by following key logistics recommendations made by some of the attendees." Chris Price, VP and General Manager of GOA commented, "we have worked side-by-side with ARTES GRAFICAS and its sister magazine CONVERSION to position our show as a truly international event catering to all of Latin America, from Mexico to Argentina, and the 2006 Spanish seminar contributed positively to this cause. In 2007 we expect a more successful seminar based on the first-class speakers invited and our improved onsite registration support for attendees who chose to register at the Miami Beach Convention Center."




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