Log In | Become a Member | Contact Us


Leading printing executives into the future

Connect on Twitter | Facebook | LinkedIn

Featured:     European Coverage     Production Inkjet Analysis

VistaPrint To Open European Marketing Office; Barcelona Office is Sixth for Company World-Wide

Monday, September 11, 2006

Press release from the issuing company

HAMILTON, Bermuda--Sept. 6, 2006-- VistaPrint Limited, the leading online supplier of high-quality graphic design services and customized printed products to small businesses and consumers, today announced plans to open its European marketing office in Barcelona, Spain. The office is scheduled to open in early 2007 and will serve as VistaPrint's base for the company's European marketing initiatives. "VistaPrint's market opportunity is truly worldwide, and Europe is a critical part of our future growth plans," said Robert Keane, president and CEO of VistaPrint. "Last quarter 29% of VistaPrint's revenues came from outside North America, and Europe is VistaPrint's fastest growing geographic market." "Recruiting the best and the brightest talent is a constant focus at VistaPrint. After studying over ten alternate European cities, we chose Barcelona due to its attractiveness to European multi-national marketing talent," said Janet Holian, VistaPrint's executive vice president and chief marketing officer. "VistaPrint expects to staff the office with employees from well over a dozen European nations." The new office will be run by VistaPrint's Vice President of European Marketing Sven Ripper, who has been with VistaPrint for over six years. Mr. Ripper will manage a team of European marketing employees including those in new customer acquisition, retention marketing, customer analytics, creative and infrastructure support. The Barcelona office is expected to grow to approximately 60 employees by the end of the company's fiscal year in June 2007. European orders will continue to be manufactured and shipped out of the company's state-of-the-art production facility in Venlo, The Netherlands. "Barcelona is a great place to further grow a top-notch marketing team," said Ripper. "We feel confident our new office will enable us to serve our current and future European customers with vigor." Unlike costly traditional printing techniques which produce custom printed orders one at a time, VistaPrint employs patented technologies to aggregate custom orders from around the globe and to print them in groups at highly automated production facilities. This technology enables VistaPrint to deliver enormous volumes of high-quality, customized orders for products such as business cards, post cards, announcements and birthday party invitations simultaneously--and for a fraction of the cost of traditional graphic designers and printers. VistaPrint has served more than 7 million customers in over 120 countries around the world. The company is headquartered in Hamilton, Bermuda and has offices in the U.S., Canada, Jamaica, The Netherlands and now Spain. VistaPrint's 17 Web sites are localized for languages and currencies: They include: Australia, Belgium, Canada, European Union, France, Germany, Ireland, Italy, Japan, The Netherlands, New Zealand, Norway, Spain, Sweden, Switzerland, United Kingdom and the United States.

 

 

SHARE

Email Icon Email

Print Icon Print

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2016 WhatTheyThink. All Rights Reserved