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Point Balance Launches Manager's Toolkit Publications

Tuesday, July 25, 2006

Press release from the issuing company

NASHVILLE, TN.—July 24, 2006 -- Point Balance, LLC, a leading executive education and management consulting firm serving the graphic communications industries, today announced the launch of Manager’s Toolkit, a series of publications designed specifically for managers of graphic communications enterprises. The goal of the Manager’s Toolkit series is to provide leaders of graphic communications companies with relevant, timely, and pragmatic information that will help managers improve business performance. G. David Dodd, a principal of Point Balance, described the niche that the Manager’s Toolkit series will serve. “Each Manager’s Toolkit will address a single, very pragmatic topic.” Dodd observed. “Our objective is to take a very how-to approach with each of these topics. Therefore, every Manager’s Toolkit will actually contain tools such as forms, checklists, and spreadsheets that readers can reproduce and use to address the issue or problem dealt with in that particular Toolkit.” Dodd went on to say that the first Manager’s Toolkit provides a good example of the kind of topic the publication will address in future issues. “The single greatest challenge currently facing leaders and managers of graphic communications companies is the need to generate consistent growth in both revenues and profits,” Dodd noted. “It’s no secret that the demand for traditional printing services is a mature market that will grow slowly, if at all, for the foreseeable future. In this market environment, managers of graphic communications companies must constantly be looking for new sources of growth. The first Manager’s Toolkit is titled ‘Cracking the Growth Code’. It discusses adjacent market expansion, one of the most attractive growth opportunities available to graphic communications companies, and it describes a practical four-step process for winning revenue and profit growth from new markets.” Each Manager’s Toolkit will sell for $29.00 and will be provided as a PDF file download. Manager’s Toolkits can be ordered online at www.pointbalance.com.




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