Kfar-Saba, Israel- -Shira, the leading provider of online prepress and native PDF workflow solutions, today announced that in keeping with its current growth strategy, the company has appointed Joseph D. Pargola to Vice President of Sales. Based in the U.S., Pargola will focus on the worldwide sales of Shira's line of native PDF and TIFF/IT workflow products and the Web-based workflow solutions, eP2 OnlineTM and eP2 OnsiteTM. "We are pleased to have Joe on the Shira team," notes Uzi Ish-Hurwitz, CEO and Chairman of Shira. "We have received a tremendous response following the introduction of Shira's new PDF workflow solutions, which underscores the printing industry's move toward PDF and the Web. Joe will be a tremendous asset with this evolution." Pargola brings 20 years of printing industry sales experience to Shira. Most recently, he served as Vice President of Sales, Commercial Division at Collabria Inc. Prior to Collabria, Pargola served as National Sales Director, Indirect Channels at Scitex America. As Vice President of Sales for Shira, Pargola will offer users significant insight to the benefits of PDF and Web-based workflows, focusing on Shira's recently introduced technologies, including eP2 Online and eP2 Onsite, as well as its native PDF workflow products and tools, such as PDF Merge-It OPI server, PDF Organizer imposition, PDF Personalizer and PDF Pairer.