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Latest-Generation EFI Fiery Server Drives New Xerox Color Mid-Production Digital Press

Wednesday, May 17, 2006

Press release from the issuing company

PHILADELPHIA--May 16, 2006-- EFI, the world leader in digital controllers, superwide format printers and inks, and print management solutions, today announced the availability of the Fiery EXP50 designed to drive Xerox Corporation's new 50 ppm DocuColor 5000 Digital Press. The Fiery delivers industry-leading color management, consistent high quality output and workflow innovation to Xerox DocuColor 5000 customers, including in-house print facilities, print-for-pay, and commercial printers with mid-range production needs. The DocuColor 5000 and Fiery EXP50 will be shown at the Xerox reseller Enovation's On Demand Booth #3331. "Our long-standing, successful relationship with EFI consistently produces solutions that become integral to our customers' success," said Quincy Allen, president, Xerox Production Systems Group. "The DocuColor 5000 with a Fiery color server gives customers the tools they need to expand in the digital color printing market." Among the Fiery EXP50 features are professional tools including: the fastest, most open VDP workflow, WYSIWYG (What You See Is What You Get) imposition, precision Graphic Arts tools to produce premium quality color, and the optional Production Printing Package, a set of advanced production management tools that optimize the Fiery's power to deliver the fastest output in extreme print production. EFI solutions comply with JDF, PDF, PPML and other open standards, The Fiery server features inherent connectivity to the award-winning EFI Digital StoreFront(TM) for job submission over the web, EFI Print MIS solutions for optimal print shop management, EFI Balance for B&W and color production management, and connectivity to most popular pre-press applications. EFI's agreements with leading native pre-press workflow providers, including Agfa, Artwork Systems, Presstek, Rampage and Screen, ensure that the Fiery readily outputs proofs and short-run on-demand print production. "The Fiery EXP50 provides Xerox's DocuColor 5000 customers with a powerful yet flexible workflow that removes unnecessary complexity and unites multiple functions into a single, integrated, high-performance system," said Fred Rosenzweig, president, EFI. "Customers deploying the EXP50 will be empowered with exactly what they need to produce jobs with consistently high image quality at the highest speed possible on the DocuColor 5000." The EXP50 joins the family of powerful Fiery solutions designed specifically for Xerox's full line of color printers and digital presses, including the Xerox iGen3 110 Digital Production Press, Xerox DocuColor 12, Xerox 4110 Digital Copier/Printer and the Xerox Phaser EX7750 color laser printer. Fiery external and integrated servers, as well as the Splash RPX-I workflow solution announced today at On Demand (see separate press release) are available for the Xerox DocuColor 240/250 Digital Color Printer/Copier. Availability The EXP50 designed for the DocuColor 5000 Digital Press will be shown at Enovation On Demand Booth #3331. The EXP50 joins EFI solutions designed for Xerox sold through the Xerox direct sales force, resellers, agents and concessionaires. For more information on Xerox, visit www.xerox.com or call 800-ASK-XEROX.




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