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MCS Announces MicroVision Miniature Camera For MCS Perfect Match System

Thursday, May 11, 2006

Press release from the issuing company

Atlantic City, NJ, May 10, 2006 – MCS, Inc., a leader in industrial and mailing inkjet technology, is announcing the availability of the MCS MicroVision miniature camera to the MCS Perfect Match system. The new MCS MicroVision camera’s miniature format of approximately 1.5 inches allows it to be mounted in tight openings with small clearances – giving customers more options to read barcodes and OCR characters, at locations previously inaccessible. Customers now have possibilities to read both upward facing and downward facing angles on inserting equipment and can retrofit existing insertion and bindery equipment with camera technology. The secret behind the miniature design of the MCS MicroVision camera is the host-based video decoding and data transfer via standard USB protocol – as opposed to using redundant circuitry within the camera. In addition to reducing the size of the camera, MCS has also incorporated a self-illuminating LED ring around the lens which eliminates the need for external lighting. The MCS MicroVision cameras, along with the SecureTrack system, are fundamental components to the MCS Perfect Match System. The Perfect Match system enables mailers and letter shops to assure matching of personalized documents and inserts into personalized envelopes. Matching systems are more frequently being requested by mailers and customers for several reasons. Handling matching operations with an automated system such as the MCS Perfect Match allows higher throughput as well as enhanced value-add. Utilizing closed-face envelopes for direct mail can increase response, enhance document security, as well as lower envelope costs. Many mailers have seen that matching jobs can demand prices in the order of $20 per thousand pieces. With the MCS Perfect Match technology, it is possible to have equipment payback within only a few months. Commenting on the culmination of development of the MicroVision camera, Dave Loos, President and CEO of MCS stated: “Our customers were asking for more flexibility with camera positioning and I am glad that we can now offer it. Previously we integrated third-party cameras into our solution – which were reliable, but too large.”




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