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Oce expands product portfolio and creates graphic arts resellers programme

Wednesday, April 12, 2006

Press release from the issuing company

Birmingham – April 7, 2006 – Three companies have joined a graphic arts resellers programme set up by Océ to cater for its expanding products range. The launch of the Océ Graphic Arts Resellers channel has been created purely to focus into the commercial graphic arts market place, to deliver a better service and coverage of this strategically important area. The three signed-up companies are:- •London-based Technologic, recognised as a major supplier of Xerox equipment to the commercial printing market •Itec Colour Graphics (ICG), of Bristol, a market leader in drum scanners and high-end colour management systems, which recognised Océ’s growing reputation in the graphic arts colour market place •Pro Digital Technologies, of Richmond, which has been selling high-end Xeikon and Indigo colour presses but has been delighted at Océ’s potential in media flexibility, colour stability and relative low total cost of ownership Tony Lynch, Managing Director, Technologic said: “This is an exciting opportunity. In our belief, Océ’s black and white equipment is the benchmark for the industry and, as independent supplier, our growing client base is sure to benefit from this partnership.” Andre Fletcher, Managing Director, Itek Colour Graphics Ltd, said: “There are a number of synergies for us and Océ that will be achieved through the programme. The company has over 40 years’ experience in the colour image capture and colour profiling market, however, the deal with Océ will further enhance our offering in the digital capture and output. We are very excited by this opportunity.” Tony Lawrence, a Director of Pro Digital, said: “Océ have the best products on the market in the price range, but the main reason we chose them is because we believe the direct imaging technology itself is far superior and can go further than the current offerings of toner-based solutions.” Paul Krisson, who heads up the Océ Graphic Arts Resellers Programme, said: “As the expanding range of Océ products are becoming ever-more aligned to graphic arts in the market, we need to expand into new areas that include the creative and advertising agencies arenas as well as small and medium printers. “We are delighted to have signed up our first three partners but are still looking for others to join and work together in partnership in what will be a major opportunity for both Océ and its resellers. The launch of this graphic arts resellers programme will enable us to open up more doors and get on to an ever-increasing number of those all-important tender lists.”




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