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Boston Print Buyers Expands Sponsorship Opportunities

Thursday, March 23, 2006

Press release from the issuing company

March 22, 2006 -- In keeping with its ongoing mission to offer ways for members of the printing industry to connect directly with print customers, Boston Print Buyers has announced two new sponsorship opportunities. Each offers companies new ways to benefit from BPB’s print buyer-centric web community. Companies can still sponsor BPB’s bimonthly dinner programs, giving them exclusive access to an audience of print customers. Two new ways for companies to reach print customers include web site sponsorship and Print Tips sponsorship. Multiple Benefits to Sponsors The BPB Sponsorship Program provides ongoing visibility to companies involved in the graphic arts. Any company involved with the graphic arts – including printers, equipment manufacturers, paper firms, design agencies, mailing firms, finishers, software developers, marketing specialists and other creative agencies – can benefit from this association with Boston Print Buyers. Benefits include the following: • Increased visibility. Sponsors have increased visibility to prospects in the graphic arts. • More business. As a lead generator, a listing on Bostonprintbuyers.com is a live link to a sponsor’s web site. • A new Web presence. The Sponsor Directory will be organized by category (Commercial Printers, Digital Printers, Finishers, Paper Merchants, Graphic Designers, etc.), enabling site visitors to spot sponsors by specialty. • Improved name recognition. A sponsor listing on the industry-centric Boston Print Buyers web site is a cost-effective way to advertise. Web Site Sponsorship The first level of sponsorship includes a listing in the brand new BPB Sponsor Directory, a web page devoted exclusively to listing graphic arts providers. Each listing includes full contact information, capabilities, and a description of services. To view a sample directory listing, visit www.bostonprintbuyers.com/sponsors.htm. "Travel with the Tips" Sponsorship The second sponsorship level includes a listing in the BPB Sponsor Directory plus an added bonus: the sponsor’s name, a live text link, "travels with the Print Tips" every week. This popular e-column, written by BPB founder Margie Dana, is emailed to over 3,000 readers worldwide each Monday. Companies interested in BPB sponsorship can obtain more information at http://www.bostonprintbuyers.com/sponsors/sponsors.htm or by emailing Margie Dana at mdana@bostonprintbuyers.com.




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