Editions   North America | Europe | Magazine

WhatTheyThink

JJ Bender Launches New Corporate Blog: Hot Fresh Copy

Press release from the issuing company

Fairfield, CT- March 1, 2006 -- Experts suggest that a new weblog is created every second- that’s more than 80,000 per day. Thus, JJ Bender is proud to introduce its own blog, Hot Fresh Copy, to capture and analyze the latest news in the digital color copier market. “It’s a way for us to consistently educate consumers and expose a greater portion of the population to the previously owned copier market. Our corporate blog is designed to be an information resource, displaying the latest innovations in relation to the most powerful digital copiers like the Xerox iGen3,” said Jeffrey Bender, President of JJ Bender. In response to customer demand and out of a desire to fill a void in cyberspace, JJ Bender will focus its weblog, located at www.jjbender.typepad.com, exclusively on high volume digital duplicators. The content will discuss new product offerings from major manufacturers like Xerox and Canon, while offering copier comparisons based on production and finishing capabilities. In the tradition of industry newsletters like Larry Hunt’s Color Copy News, the JJ Bender blog will look to provide new product information from a real-life perspective. In addition, Hot Fresh Copy will examine product peripherals, comparing items like Fiery and CREO controllers, while attempting to educate consumers about their options. Whether it’s a discussion of paper or toner choices, JJ Bender recognizes that the digital copier marketplace needs a lot more information readily available. “This is a separate effort from our main website [www.jjbender.com]. It is an encapsulated look at the graphics industry. Currently, nobody is looking at high volume copiers on a consistent basis from a critical perspective online,” said Bender. Through the affiliation with JJ Bender’s sister company, Graphic Savings Group, the blog will also tackle the questions of consumers about copier leasing and copier financing. Visit JJ Bender’s new blog, Hot Fresh Copy, at www.jjbender.typepad.com.

WhatTheyThink is the official show daily media partner of drupa 2024. More info about drupa programs