HARTFORD, Conn., March 27 -- In the commercial printing business, customers demand accurate and high quality work, often on tight deadlines. Under these conditions, even the best printing companies can make mistakes. Sometimes, these errors lead to financial losses that are not covered under a standard general liability insurance policy. In order to best meet the needs of insurance agents whose clients include printing professionals and other ancillary businesses, such as graphic design companies, The Hartford Financial Services Group, Inc. one of the nation's leading providers of investment and insurance products, has introduced a new professional liability coverage to address the many unique risks faced by today's sophisticated printing services businesses. Professional liability insurance, also known as Errors and Omissions (E&O), is similar to malpractice insurance. This coverage protects business professionals when an action -- or failure to take action -- results in financial damage to a client. The Hartford's new Printers E&O product is designed to protect printing services companies from a wide range of losses that result from mistakes, broken commitments and even errors in the use of digital technology and electronic file exchange. "The Hartford is a leader when it comes to insuring printing companies, and we've been serving the industry for decades," said Allan Sague, The Hartford's printing industry practice manager. "Our strong underwriting discipline, superior claim service, and knowledge of the evolving risks in this business, such as the growing use of digital technology, are just a few reasons why The Hartford is a great partner for printing firms that need a customized insurance solution."