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New PANTONE Online Store Launched Exclusively for HP Indigo Customers

Wednesday, January 18, 2006

Press release from the issuing company

PALO ALTO, Calif., January 17, 2006— HP today announced that Pantone has established a Partner Affiliate web site that provides HP Indigo digital press users with discounts on essential color-matching PANTONE products. The affiliate site, available in the US only and developed as a result of HP’s ongoing partnership with Pantone, Inc., provides reduced rates for the entire Pantone portfolio, with up to 25% off of selected PANTONE products. HP also announced the upcoming launch of HP Professional PANTONE Technology for the HP Indigo press 5000, which automates the simulation of PANTONE Colors with four-color process inks. It also ensures color-matching accuracy by using custom-built ICC profiles for specific printer and media combinations. “Our continued investment in the latest innovative PANTONE Color solutions allows us to provide HP Indigo users with the world’s most advanced on-press color matching capabilities,” said Alon Bar-Shany, vice president and general manager, Indigo Division, HP. “The result is that HP Indigo users can achieve up to 97% of PANTONE Colors and even mix their own brand colors using the HP IndiChrome Ink Mixing System.” The new HP Partner affiliate site, active as of January 16, 2006, provides HP Indigo users with PANTONE graphics products that integrate the PANTONE MATCHING SYSTEM in their production operations. The PANTONE MATCHING SYSTEM is a universally recognized standard for maintaining cross-media color accuracy and consistency. The PANTONE MATCHING SYSTEM is the definitive international reference in the graphic arts industry. “HP has been a Pantone licensee for many years and we have collaborated closely with them to provide the best possible representation of PANTONE Colors on the Indigo systems,” said Andy Hatkoff, vice president of Electronic Color Systems at Pantone. “We are pleased to make available our products for HP Indigo customers.” The most complete Pantone integration in the digital graphic arts industry HP holds the graphic arts industry’s broadest set of Pantone approvals for digital commercial printing. HP’s exclusive Pantone-enabled features for high-end, offset-quality spot-color printing and process-color matching include: HP IndiChrome on-press: a six-color (CMYKOV) PANTONE emulation for simulating the PANTONE MATCHING SYSTEM HP IndiChrome off-press: an 11-color mixing system for solid spot ink creation HP Professional PANTONE technology (available in 2006 for the HP Indigo press 5000): an on-press four-color (CMYK) PANTONE emulation for simulating PANTONE MATCHING SYSTEM Colors.




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