June 3, 2008 – São Paulo, Brazil and Appenzell, Switzerland – At the CIAB Conference, June 11-13, 2008, GMC Software Technology will showcase the latest solutions for designing and producing high impact, personalized print and digital communications. The company will also highlight strategies that allow financial institutions to migrate from black and white to full color and transpromo documents through the GMC’s professional services group. Demonstrations are specifically geared to marketing and IT professionals in the Latin American banking community and senior GMC executives will be on hand to answer questions and provide industry-specific product demonstrations at stand number G5.

The standard in personalized communication, GMC PrintNet™ software lets banking users easily design and create personalized documents, such as direct marketing materials, while enabling users to easily integrate data-driven marketing messages into transactional documents or portfolio statements. In addition, PrintNet software specifically allows personnel who create transactional documents to easily access and utilize valuable content and information resources to create more effective, full color personalized communications.

Marketing and IT professionals will get a first-hand look at how PrintNet can accelerate application development, improve document effectiveness and maximize productivity for a variety of marketing, transaction, transpromo and electronic communication applications. GMC PrintNet also provides banking enterprises and service providers with solutions that deliver personalized, compliant transactional and marketing communications that seamlessly integrate with enterprise processes and systems for improved customer satisfaction, acquisition and retention.

In addition, GMC offers a broad range of professional services to its clients and partners. These services include installation and project management; legacy application migration and conversion services; application development and maintenance services as well as customer workshops and training. In addition, GMC has specific expertise for assisting clients and partners in the development of transpromo applications.