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HP to Showcase Strategy and Solutions for Accelerating Digital Transformation of Graphics Industry at IPEX 2006

Wednesday, November 16, 2005

Press release from the issuing company

BIRMINGHAM, Nov. 14, 2005 – HP today revealed its plans to present the world’s broadest portfolio of commercial and industrial digital printing solutions at IPEX 2006, 4–11 April, in Birmingham, UK. HP is leveraging these products to accelerate a convergence of digital and conventional printing, delivering higher impact printed communications for end-users while opening new business opportunities for print service providers. HP’s 2000m2 IPEX stand (4-B25) will feature end-to-end solutions running real-life scenarios to demonstrate the power and potential of digital print for the commercial, labels, direct mail, creative, and photographic markets as well as for wide- to super-wide format printing for indoor and outdoor applications. These job-based demonstrations will underline the proven business case for adopting HP digital printing technology. Supported by extensive relationships with key industry partners, these offerings address the growing demand for one-to-one marketing, on-demand communication, and cost-effective short-run print jobs. The establishment of the new HP Graphics and Imaging Business Unit further demonstrates HP’s commitment to the graphics markets. The recently completed $230 million acquisition of Scitex Vision, and the OEM agreement with Seiko I Infotech to develop and market low solvent based printers, exemplify HP’s strategy to expand its product portfolio for the production of signs, banners, building wraps and vehicle graphics. The first of these products are expected to be available in early 2006 and scheduled to be shown at IPEX. “IPEX is HP’s premiere European platform for demonstrating our solutions across all sectors of the graphics market,” said Stephen Nigro, senior vice president, Graphics and Imaging Business, HP. “With more than 5 billion pages printed on HP Indigo Series 2 presses and the rapid adoption of HP Designjet and HP Scitex Vision solutions, the business case for investing in HP technology is now established. More and more customers are enjoying the benefits of dealing with a single supplier and leveraging integrated technologies.” New business opportunities targeted with high-quality, high-productivity digital presses Application-based areas of the IPEX stand will demonstrate the end-to-end production capabilities of HP’s digital printing solutions in conjunction with partner companies: High volume printing will be carried out by the HP Indigo press 5000, featuring the latest enhancements that include accelerated monochrome printing (up to 16,000 copies per hour), gang stackers for unloading while printing, and an HP RIP Expansion Rack for expanded processing capacity. The HP Indigo press ws4050 will demonstrate end-to-end label production to meet the market requirement for high specification labels on-demand. The press can also be used for flexible packaging and shrink sleeve applications. The HP Indigo press 3050 will be demonstrating commercial print, brochure and booklet applications, while a web-fed HP Indigo press w3250 - making its European debut - will print direct mail materials at speeds up to 136 full colour pages per minute, further closing the gap between conventional offset and digital printing. The HP mPrinter 4000, a high-speed inkjet variable data marking and coding printer from HP Specialty Printing Systems, for myriad applications including labels, direct mail, and packaging, will also be on show.




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