ROCHESTER, N.Y., May 2-On Monday, April 28, more than 100 visitors from INFO*FLEX enjoyed a unique opportunity to tour the facilities of Williamson Printing Corporation, a Dallas based family owned printer that has been in operation since 1884. During the event, Williamson Printing executives showed visitors their complete operation, from prepress to the pressroom.

The tour featured a live demonstration of Williamson's recently installed KODAK FLEXCEL NX Digital Flexographic System, an innovative method of making flexo printing plates for higher levels of print quality and productivity. Guests viewed the live demonstration of the new flexographic platemaking process, and then saw the same four color process application being printed on one of Williamson's sheetfed offset presses. They had the opportunity to examine the print samples as they came off the press, evaluating print quality in a live production environment.

"We're very proud of our operation, and it's always exciting to have the opportunity to host colleagues from the industry," noted Jesse Williamson, President of Williamson Printing Corporation. "The print quality that we are seeing so far from our FLEXCEL NX System is impressive, and we are confident that we will be able to grow our business with this solution. The results we are getting on press have exceeded our expectations."

Williamson Printing, one of the largest commercial printers in Texas, is well known as a pioneer in the business, consistently adopting new technologies and procedures to meet the needs of its diverse and growing client base. Having won a number of awards over the years, the company offers high quality multicolor full service sheetfed and high speed web printing foradvertising agencies, design studios, and a broad base of businesses around the world.

The FLEXCEL NX Digital Flexographic System helps ensure stability and repeatability, both in prepress and on press.Providing gravure class print quality on a wide variety of substrates-including paper, flexible film, foil, label stock, and corrugated cardboard-the integrated FLEXCEL NX Digital Flexographic System includes the KODAK FLEXCEL NX 830 Thermal Imaging Layer, KODAK FLEXCEL NX Mid and Narrow Laminator, KODAK TRENDSETTER NX Mid and Narrow Imager, KODAK FLEXCEL NX Digital Flexographic Plates, KODAK SQUAREspot Imaging Technology, and KODAK PRINERGY Workflow System for Packaging.

In addition to the FLEXCEL NX System, Williamson also operates a KODAK APPROVAL NX Digital Color Imaging System, a KODAK NEXPRESS 2100 Digital Production Color Press, a variety of prepress equipment, and a number of 6 to 16 color web and sheetfed presses.

KODAK Products are backed by KODAK Service and Support. KODAK Service and Support is made up of more than 3,000 professionals reaching more than 120 countries. It is a leading multi-vendor integrated services provider, delivering consulting, installation, maintenance and support services for the commercial printing, graphic communications, document imaging and data storage industries. KODAK Service and Support professionals are uniquely qualified to provide services that control costs, maximize productivity, and minimize business risk.