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PubSelect By RR Donnelley Continues To Enhance Online Custom Publishing

Wednesday, March 09, 2005

Press release from the issuing company

CHICAGO, March 8 -- RR Donnelley & Sons Company announced today that it is continuing to capture opportunity in the online custom publishing market by releasing PubSelect 2.0 -- the latest version of RR Donnelley Premedia Technologies' leading edge web-based solution that enables publishers to make their content available online. Educators can choose from a database of publisher content, as well as uploading their own content, via the Internet to create customized class texts which are formatted, printed, and bound complete with a personalized full color cover. "We know on-demand custom publishing is a growing market," said Mary Lee Schneider, President of RR Donnelley Premedia Technologies. "Our efficient network of digital presses coupled with our leading edge software solutions make us very well positioned to respond to this opportunity." Powerful features for publishers include management of content, pricing, user access, as well as the ability to create e-mail campaigns to educators advising them of new products and services. Educators can continue to enjoy increased usability with onscreen workflow animations and user interface refinements designed to further increase ease of use. "While PubSelect is primarily targeted to the education and professional book publishing markets, we are seeing significant interest for corporations that wish to leverage the power of PubSelect to create versioned or custom sales proposals, HR orientation manuals, and training guides," said Grant Miller, Senior Vice President of Product Planning and Development. "We are excited about extending PubSelect's use to the corporate environment to enable our clients to increase customer targeting and retention." PubSelect enables both publishers and corporations to quickly and easily enter the custom publishing market. The solution is accessed through an Internet browser, making it universally accessible to designated users, and eliminates the need for deployment and installation of client-side software. For more information and to view a product demonstration, please visit http://www.rrdonnelley.com/pubselect

 

 

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