Editions   North America | Europe | Magazine

WhatTheyThink

New Buhrs technology for economical and attractive packaging of mailings

Press release from the issuing company

Minneapolis, January 20, 2005 – Buhrs, producer of Mailing & Fulfillment Solutions, introduces two new technologies for wrapping mailings. By placing the seal on the side of the product, the Buhrs SideSeal technology is used for tight and attractive film wrapping of mailings. Buhrs SleeveWrap wraps mailings with less film by applying only a sleeve of film lengthwise on the product. Both technologies are available in combination with BuhrsWrap technology, with which mailing products are tightly wrapped. Hidde van Hoeven, Marketing Manager with Buhrs: "Our new technologies, prove that mailings, magazines or brochures can look attractive. It is now also possible to use less film by wrapping the media products tighter or by wrapping them partially, and still have a high quality and attractive media product." Technical background Buhrs SideSeal •Tighter pack in combination with BuhrsWrap •For products of 6-5/16” X 5-15/16” to 15-3/4” X 9-13/16” •Attractive without a seal on the front or back of the media product •Product thickness minimum 3/16”, maximum 1-3/8” •Seal on the side or top •Maximum speed 12,000 products per hour •Available on Buhrs 1000, Buhrs 3000 and Buhrs 4000-series Technical background Buhrs SleeveWrap •Saving of film by wrapping products partially •Good way to bundle two products quick and efficiently •Possibility of attracting more attention to the product by the possibility of peaking into the magazine •Products are sealed over a width of 3-15/16” to 7-7/8” •Product thickness minimum 1/8”, maximum 3/8” •Maximum speed 15,000 products per hour •Only to use in combination with BuhrsWrap •Available on Buhrs 3000 and Buhrs 4000-series

WhatTheyThink is the official show daily media partner of drupa 2024. More info about drupa programs