PARAMUS, N.J., DECEMBER 2, 2004 — One-to-one marketing guru Martha Rogers, Ph.D., and leadership development expert Morgan W. McCall, Jr., Ph.D., will be keynote speakers at the National Association for Printing Leadership’s Top Management Conference 2005 at the JW Marriott Desert Ridge Resort & Spa in Phoenix, Ariz., on Feb. 16-20. In keeping with the theme of this landmark industry event—Where Leadership & Innovation Meet—Conference attendees will hear about the latest innovations in management and business strategy and how they can apply those innovations to move their companies forward. “Time and again, industry leaders make time in their demanding schedules to attend TMC because they know they’ll come away with valuable and practical insights from some of the most respected business leaders,” said Joseph P. Truncale, NAPL president and CEO. “No other single conference gives attendees such a substantial return on their investment.” With its comprehensive 2005 program, TMC once again earns its reputation as the forum for in-depth management information, leadership development, and peer networking. Among the highlights: • In Customer-Focused Marketing and Strategy, Martha Rogers, Ph.D., will discuss how companies can achieve the maximum “return on customer” by really taking the customer’s perspective and using that perspective to drive their business. Dr. Rogers is an acclaimed author and founding partner of Pepper and Rogers Group, leading customer-focused management consulting firm. • In High Flyers: Developing the Next Generation of Leaders, Morgan W. McCall, Jr., Ph.D., helps companies secure their future by providing a strategic framework for identifying and developing future executives. A professor of Management and Organization in the Marshall School of Business at the University of Southern California, Dr. McCall is a noted author and business consultant. • Andrew Paparozzi, NAPL vice president and chief economist, will present key findings from The 2005 NAPL State of the Industry Report and explain how graphic communications company leaders can use this valuable information to help guide their strategic business plans. • A number of leading printers will come together in a Critical Trends Panel to discuss Manufacturing Excellence in the Printing Plant. Attendees will hear how these executives are using programs such as Kaizen, Six Sigma, ISO, Lean Manufacturing, and Baldrige to maximize efficiencies in their companies. Another highlight of the Conference is the Management Plus Reception and Banquet (Thursday, Feb. 17, 7:00 – 10:00 p.m.), at which the NAPL Management Plus Awards will be presented There will also be an array of breakout sessions offered daily, covering topics ranging from diversification strategies such as mailing and fulfillment and database management, to effective change management and workflow innovations. Special dining and social events throughout the Conference add excitement and provide opportunities for more informal networking and knowledge sharing. These include golf and tennis tournaments, horseback riding in the Arizona desert, and the Dessert’s On Us! event. Among the companies generously sponsoring programs and events at NAPL’s 2005 Top Management Conference are: American Printer magazine; Compass Capital Partners; EFI; Enovation; Heidelberg; Kodak Polychrome Graphics; Komori; MAN Roland; Mitsubishi Lithographic Presses; Pitman; Printable Technologies; Sentry Insurance; and Xerox. TMC registration is $1,195 for NAPL Corporate members ($995 for those registering before Dec. 17, 2004) and $1,595 for non-members. Spouse/guest fee is $650. Discounts for multiple registrants from the same location are offered. A brochure detailing the TMC agenda is available at www.napl.org/events. For more information or to register, call NAPL at (800) 642-6275, Option 5.