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RR Donnelley Awarded Multi-Million Dollar Agreement by World Wrestling Entertainment

Thursday, October 28, 2004

Press release from the issuing company

CHICAGO, Oct. 27 -- R.R. Donnelley & Sons Company has been awarded a multi-year, multi-million dollar agreement by World Wrestling Entertainment (WWE) to produce a wide range of printed products. The agreement includes printing, premedia and distribution services for magazines, merchandising materials and event programs. RR Donnelley's ability to reduce cycle times with local turnkey printing solutions will play an important role in supporting WWE's live events. John Paloian, Group President, Publishing and Retail Services, RR Donnelley, stated, "We are excited to have been awarded the full range of production services needed to help bring World Wrestling Entertainment's printed products to market. Since WWE reaches its audience and advertisers through such a wide range of venues, we are convinced that there will be even more opportunities for the diversity of our platform to bring additional value to their multi-channel marketing initiatives." RR Donnelley's extensive range of products and services continues to enable customers to streamline their print procurement process by purchasing multiple products from a single source. Additionally, the ability to provide local, regional and national print and distribution services also benefits customers who are dealing with time-sensitive programs, such as events marketing.

 

 

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