Alexandria, Va., January 5, 2004 — GATF/PIA Presidents Conference and Binding Industries of America have announced their joint meeting entitled Decision Point 2004 for March 10–14 in Palm Springs, California. The BIA Annual Spring Conference links with the “must attend” event for key executives of the graphic arts industry. BIA members will have the opportunity to meet and mingle with colleagues and prospects plus enjoy an outstanding program. This year dynamic speakers such as Steve Farber, Brian Lawler and Sean McArdle headline a packed three days of general sessions, workshops and roundtables. Author, business consultant and leadership expert Steve Farber, a Tom Peters Company fellow, starts things off with sessions on how today’s business leaders must demonstrate an unprecedented level of passion, determination, foresight, dedication and fearlessness. “Start with a Radical Leap in Your Leadership” will be based on his new book, The Radical Leap which has been chosen as a nominee for Fast Company’s May 2004 Book of the Month. Sean McArdle, the $100 Million salesman, offers highlights of his proven tool – the Sales Mastery System. Brian Lawler, a respected industry notable, provides the information needed to assess business needs in technology, successfully adopt them and lead your business to greater success. Brian will also facilitate the much anticipated practitioner panel, “CEO Decision Points,” where printers will share decisions that led to major changes in their company. Finally, with all the buzz about the US Postal Service and its relationship to the rise and fall of the printing industry, Nick Barranca, a senior vice president of product development, will focus on “Partnering for Profits.” Nick will update the group on the current status of postal issues and how they relate to the printing industry. These general sessions represent just a few of over 22 topics for key executives in the industry. Presidents Conference 2004 offers a new, outstanding program that brings a fresh look to the industry with vital information on issues that affect the industry. Full details and additional information can be found at www.gain.net, Training and Meetings. For specific questions about the conference, please contact Diane Koch at 703-519-8183. For information about BIA, please contact Beth Parrott at 703-519-8137.