JACKSON, Mich. -  The PEiR Group (Profit and Education in Reprographics), a new trade association that has been formed for independent reprographers and reprographic vendors, will hold its first annual sales and marketing conference in a co-location agreement with Photo Marketing Association International (PMA) during the PMA 2004 Annual Convention and Trade Show. PEiR was formed to create a large, unified group of successful independent reprographers to advance the industry by improving the profitability, productivity and professionalism of its members. PEiR members are united under one common technology platform for document/asset management called PlanWell, creating an efficient and productive digital workflow throughout the reprographer association. During the upcoming PEiR conference, Feb. 12-14 at the Riviera Hotel & Casino, PEiR will provide its members pertinent information on industry practices, techniques and customer trends. "As a newly formed trade association, PEiR wanted to find a trade show progressive enough to serve the needs of the fast changing reprographics industry," said John Kamp, president of PEiR Group. "After much consideration, PMA was clearly an excellent choice to partner with on co-locating the annual PEiR sales conference. The vast compilation of wide-format digital printing technology on the Trade Show floor makes PMA a perfect fit for PEiR." The PMA 2004 Convention will be held Feb. 12-15, 2004, at the Las Vegas Convention Center. Pre-convention events (including PSPA 2004 and DIMA 2004) are scheduled just prior to PMA, Monday, Feb. 9 through Wednesday, Feb. 11. For more information, go to http://pma2004.pmai.org.