Intelicoat Appoints Plante Product Marketing Specialist
Wednesday, July 09, 2008
SOUTH HADLEY, Mass., July 8, 2008 – InteliCoat Technologies, a world leader in the manufacture of coated paper, film, and specialty substrates for digital imaging technologies, today announced the addition of Nancy Plante to the digital imaging marketing team as a product marketing specialist. In this role, Plante will support product management activities, including product commercialization, pricing and sales strategies, developing and implementing marketing communications and promotions, and helping to develop budgets and forecasts.
Plante brings extensive experience to her new position, having been with InteliCoat for over 21 years. She most recently worked as a member of the commercial team as an international customer service representative, and previously served on the operational side of the business. This background will allow Plante to focus her efforts on InteliCoat's core competencies with respect to the development and marketing of digital imaging media, including the market-leading Magic brand of wide-format aqueous and solvent ink jet media and the Magiclée brand of digital fine art and photo media.
"We are pleased to welcome Nancy to InteliCoat's digital imaging marketing team," said Ed McCarron, director of marketing, digital imaging at InteliCoat. "I am confident that she will have an immediate positive impact on our marketing efforts and our ability to meet strategic goals aimed at continuing to grow InteliCoat's digital imaging business."