Noosh Solution Wins Crossroads 2003 A-List Award
Wednesday, January 29, 2003
SANTA CLARA, Calif., Jan. 28 - Noosh, Inc. today announced that Open Systems Advisors Inc. (OSA) bestowed top honors on its software solution with a Crossroads 2003 A-List Award. Noosh demonstrated itself to be the best in Collaborative Procurement Software for Printed Marketing Materials. "After interviewing several executives who had implemented Noosh's software at their companies, it was clear that Noosh has demonstrated consistent results," said Nina Lytton, president of Crossroads-OSA. "Noosh's commerce and collaboration tools help large enterprises lower costs while simplifying complex processes associated with the management of printed marketing materials such as collateral and direct mail." Open Systems Advisors interviewed three different customers who provided three unique perspectives -- one was from the marketing department of a major insurance company, one was from the procurement department of a F500 financial services company, and one was from the production department of a leading publisher. Each took part in in-depth, confidential interviews that allowed the judges to make an informed decision. Noosh was the leader in its category because it delivers a solution that helps meet the goals of both marketing and procurement. Marketing professionals can stay focused on creative priorities by using Noosh's collaboration tools to more efficiently handle the project management tasks associated with the production of marketing materials. Procurement professionals, on the other hand, like how Noosh's commerce tools increase spending visibility, reduce costs, and improve supplier management. "Real-world results are the only thing that counts," said Mike Gardner, President and CEO of Noosh. "We applaud Crossroad's methodology of validating business results with customers and we are honored to be one of the winners." More information about the Crossroads A-List award is available at www.crossroads-osa.com.