MIAMI, FL—January 23, 2003—X-Rite, Incorporated, a leading global provider of technology solutions measuring color, light and shape, will head into this year’s Graphics of the Americas trade show, January 24-26, in Miami, FL, under the theme “color quality control thoughout the workflow”. How is color quality achieved throughout the printing process? X-Rite’s experts will be on hand at booth# 369 to demonstrate how color management solutions from X-Rite are used to control color throughout the printing workflow. Visitors will also be able to enter a drawing for a free 530 handheld Spectrodensitometer. “The Graphics of the Americas trade show is a great platform for X-Rite to connect with thousands of printers worldwide and demonstrate the value of color management in the printing process,” says Iain Trevor Pike, X-Rite’s Global Marketing Manager for Printing. “We are pleased to be a part of this year’s show and look forward to demonstrating the value of our solutions to our visitors from Latin American and North America.” Products on display: X-RiteColor Ensembles for Color Management 500 Series Handheld Spectrodensitometers 939 Spectrodensitometer X-RiteColor Master Formulation and Quality Assurance Software New ATD News Auto-Tracking Densitometer New ATS Auto-Tracking Spectrophotometer To learn more about X-Rite’s full line of color quality control solutions for printing, please visit X-Rite’s booth# 369, Web site at www.x-rite.com or call 616-534-7663. About X-Rite X-Rite, Incorporated is a world leader in producing precision measurement devices, systems and processes that enhance the measurement of color, light and shape. Many large, multi-national firms use X-Rite's products and services for a variety of applications in areas as diverse as digital imaging, printing, coatings, biodiagnostics, telecom and electronics. Sales and service offices throughout Europe, Asia and the Americas support the Company's North American and European manufacturing, research & development facilities. For more information, contact X-Rite, Incorporated, 3100 44th Street, S.W., Grandville, Mich., 49418, USA; Telephone (616) 534-7663; Fax (616) 534-9215; Web site:www.xrite.com.