Anthem Worldwide Wins Gold and Silver PAC Leadership Awards
Wednesday, April 29, 2009
Press release from the issuing companyTORONTO -- Anthem Worldwide, a Schawk Strategic Design Company whose integrated global network provides innovative solutions to articulate, unify and manage brand impact to create compelling and consistent brand experiences, announced today that it has been recognized with a Gold and two Silver PAC (The Packaging Association of Canada) Leadership Awards in the 2009 National Packaging Competition.
PAC's biennial National Packaging Competition builds on a 50-year legacy of promoting a greater awareness of excellence in the Canadian packaging and design industries and recognizing the expertise involved in the design, conversion and manufacture of the latest packaging developments. Winners are selected on creative and executional criteria by a dedicated team of judges that are assembled per category.
"We are thrilled to have our work awarded for its creative excellence by this prestigious competition and voice of the packaging industry," commented Anne Dean, managing director of Anthem's Toronto office. "We are equally delighted to have won these awards for our clients' products. These awards signify that beyond creating great design, Anthem is creating work that not only meets some of the greatest challenges brands are facing today, but also can generate brand affinity that turns shoppers into buyers," added Dean.
In the Brand Marketing category, Anthem Worldwide was awarded for its work on:
GOLD - New Brand Launch
Nestle Real Dairy (Entry BM013)
Brand Owner: Nestle
SILVER - Brand Rejuvenation
Toscano (Entry BM012)
Brand Owner: McCain Foods
Prepress: Schawk, Inc.
In the Paperboard category, Anthem Worldwide was awarded for its work on:
Energizer Energi To Go (P023)
Brand Owner: Energizer Canada, Inc.
Prepress: Schawk, Inc.
Anthem's parent company Schawk, Inc., a leading provider of brand point management services, was also recognized and awarded for its executional excellence on the Toscano and Energizer Energi to Go projects. In addition, Schawk (Toronto) won 16 PAC Leadership Awards as the Premedia Supplier for the packaging that was submitted by printers.
"The Anthem and Schawk management teams have worked closely to evolve and support our brand point management position in the market," noted Anne Marie Pagliacci, executive vice president, group managing director of Anthem Worldwide. "I'm pleased that more and more companies see the value of our unique combination of strategy, creative and execution."
Dean concluded, "Today Schawk's and Anthem's competencies are working together more closely than ever to deliver on this promise to our clients. Anthem focuses on strategic and creative excellence, while Schawk focuses on executional excellence. This is what makes our brand point management positioning so powerful."
View all 2009 National Packaging Competition Brand Marketing winning entries at: http://www.pac.ca/events/2009winners_brandmarketing.html.
View all 2009 National Packaging Competition Paperboard winning entries at: http://www.pac.ca/events/2009winners_paperboard.html.
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