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Creo Demonstrates Variable Data Printing Workflows at Xplor

Tuesday, October 29, 2002

Press release from the issuing company

XPLOR 2002, ANAHEIM, CA -- October 28, 2002 -- Creo Inc. is demonstrating workflows using full-color variable information for transactional printing with the Creo Spire(tm) color server at XPLOR 2002 in Anaheim, California, October 28-30. In response to the growing demand for fast, high quality low cost printing at data centers, the Creo Spire color servers that drive the Xerox DocuColor(r) digital printers now support data stream printing of transactional documents such as bank statements, insurance policies and other documents used by large telecom, health care and utilities companies for mass distribution. The on-demand print market is moving towards the adoption of hybrid applications that integrate variable information with variable color graphics. Professional printers can benefit from a shorter printing process by eliminating preprinted forms and producing full-color print jobs. Using Spire color servers, printers can produce text, high quality, full-color graphics and embedded images in a single run while benefiting from the Spire's powerful variable information production capabilities and high image quality. MPI Tech Blue Server Based... Creo is demonstrating this solution based on the MPI Tech Blue Server(tm), which can be connected to multiple IBM hosts and midrange systems. This solution converts the Intelligent Print Data Stream (IPDS) and Advanced Function Presentation Data Stream (AFPDS) into a format that is processed by the Spire at rates that far exceed the fastest printing press. Creo is demonstrating this workflow at technology suite #TS3 on the show floor at XPLOR 2002. Creo Quote... "We've seen a growing demand for support of variable information in a variety of formats," says Ronen Cohen, corporate vice president, Print On-demand Systems Group at Creo. "Our customers see great value in supporting data streams that are integrated into hybrid applications and take full advantage of the advanced capabilities offered through digital color printers." He added, "The industry wants to move to full color print, offering graphically rich images for transactional printing applications. By integrating the Spire with this workflow, we are able to provide our customers with the flexibility they require for a streamlined working solution." About Creo... Creo is a world leader in solutions for the graphic arts industry. Core product lines include image capture systems; inkjet proofers; thermal imaging devices for films, plates and proofs; professional color and copydot scanning systems; and workflow management software. Creo is also an Original Equipment Manufacture supplier of on-press imaging technology, components for digital presses, and color servers for high-speed, print-on-demand digital printers. Creo trades under the symbols CREO on NASDAQ and CRE on the Toronto Stock Exchange. www.creo.com




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