Prodata Systems, Inc. Chooses ImageX Channel Marketing System
Tuesday, October 08, 2002
KIRKLAND, Wash., Oct. 7 -- ImageX (R), Inc., the leading provider of online solutions for distributing, managing and producing sales and marketing tools, today announced that Prodata Systems, Inc., will deploy the ImageX Channel Marketing System. As a leading ASP provider of software, billing services, and information technology to healthcare providers, Prodata has a need to easily manage an aggressively growing sales distribution channel and support that channel with current marketing collateral and sales tools. "One of the key reasons we chose the ImageX Channel Marketing System is its ability to make our distribution partners more effective in selling our products," said Brian Goertz, CEO, Prodata. "By giving partners direct access to the most up-to-date sales tools and marketing information, we are empowering them with the best tools available to help them succeed." The ImageX Channel Marketing System will enable Prodata to: -- Give direct and indirect sales representatives the ability to instantly follow up with prospects and customers with the most accurate printed and digital sales information -- Access activity reports by product and individual sales representative to determine which products are selling and which partners are performing -- Improve cycle times for distribution of critical information to its distribution partners by "pushing" materials into the sales channel "Prodata's desire to more effectively support their growing distributed sales channel is a perfect example of the value our Channel Marketing System can add for corporate marketing initiatives," said Tim Dowling, chief operating officer, ImageX. "With this service, Prodata will give its sales force easy access to the most current selling tools and marketing information -- ensuring that information in the field is always the most accurate, timely information available, as well as giving sales representatives the right tools at the right time to accelerate the sales process."