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GSGs Supports charity: water

Monday, September 29, 2008

Press release from the issuing company

NEW YORK -- September 25, 2008 -- Graphic Systems Group proudly announced today that charity: waters Saks nationwide window displays, promoting the worlds need for clean-water, has raised more than $500,000. The cause raised contributions through the sale of charity: water bracelets in Saks Fifth Avenue store, with more than $140,000 raised at the Summer Gala on the 10th floor of the S5A store in New York City. To further raise awareness for the cause, a charity: water exhibition went up in six Saks windows on 5th avenue, produced by GSG. 100% of the money raised benefited freshwater projects in Central America, India and Sub-Saharan Africa. For more information, go to www.charitywater.org.
charity: water Quote
charity: waters president and founder Scott Harrison, notes, GSG has been a dear friend by continuously supporting us with creative direction, imaginative displays, and thought-provoking imagery. Working with their team, weve been able to reach hundreds of thousands with our message. Were lucky to have them on our side and theyve been an integral part of our success. Its been exciting to see their efforts paying immediate dividends in developing nations receiving clean drinking water.
Need for Clean Water
- The need for clean water now affects one in six worldwide:
- Currently, 1.1 billion people on the planet lack access to clean, safe drinking water;
- 4,500 children die each day from diseases caused by a lack of safe drinking water and proper sanitation;
- In sub-Saharan Africa, a babys chance of dying from diarrhea is almost 52 times greater than in the US;
- Diseases like diarrhea are caused by drinking contaminated water, and kill more than 2.2 million people each year -- the equivalent of 20 jumbo jets crashing every day;
- Children under five are the most susceptible to water-borne disease, as their developing bodies often fail to withstand the amount of parasites normally found in contaminated water sources.
charity: water partners with local organizations on the ground to fund freshwater wells and other water solutions. A hand-dug well in Liberia can cost $4,000 while deep wells in Kenya can cost up to $40,000. Underground aquifers provide safe, clean water and can typically be reached by drilling down 100 - 300 feet. When a well is built, each community forms a water committee. These committees are educated about the importance of hand washing and proper sanitation, and are responsible for ensuring that the well stays clean and maintained.




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