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Brown Express Internet Technology Launched to Help Magazine Publishers

Thursday, November 01, 2001

Press release from the issuing company

NEW YORK CITY; The Brown Printing Company has created a new business unit, Brown Express, that now provides magazine publishers with a comprehensive array of Internet tools and services. Services that include consulting, application development, systems integration, and site hosting and maintenance are now available from a proven, publishing-savvy supplier to magazine publishers. In addition to technology services, Brown Express offers an online publisher's suite for clients seeking to improve their effectiveness in delivering content, building community, and conducting commerce. A demonstration of this product is available at www.brownexpress.com. "We are committed to providing our clients with the same reliable, customer-focused quality in technology as we have in printing and our other publishing services," says Dan McCormick, Brown Express's Managing Director. McCormick went on to say that despite the economy's retrenchment in technology investment, the need for cost-effective ways to manage and develop online capabilities will only increase with time. "This is especially true for magazine publishers where the cost containment pressures are unrelenting," he stated. Brown Express can respond to these needs by providing an outsourced Internet technology solution that allows clients to focus on their core publishing business rather than on technology. "There is one more deliverable that Brown Express offers it clients," continued McCormick, "and that's the assurance that they are working with a trusted industry partner who will be around for the long haul. This, plus the knowledge that comes with decades of helping publishers meet their objectives." Brown Express delivers a single-source technology solution built upon Brown's fifty-plus years of experience in publication printing and backed by the powerful technology resources of its sister-company, Bertelsmann mediaSystems (BmS). Brown Printing Company is a subsidiary of Gruner+Jahr which is a Bertelsmann company. The benefits of the Brown - Bertelsmann partnership include economies of scale and the genuine synergies realized from working in a global, media-rich industry. Brown Express is based in New York City with data centers in Garden City, NY, Indianapolis, IN, Gütersloh, Germany, and Shanghai. About Brown Printing Company Brown Printing Company is a high-quality commercial printer and a subsidiary of Gruner+Jahr, which, in turn, is a division of Bertelsmann. Brown Printing was founded in 1949, is based in Waseca, MN, and has plants in Waseca, Woodstock, IL, and East Greenville, PA employing nearly 3,000. Its print customers are trade, association, general and special interest consumer publishers, and direct mail and business-to-business catalogers. Brown Printing is the nation's fifth largest printer and the nation's largest printer of trade and business magazines, serving over 380 clients and printing over 550 titles. In addition to its printing business, Brown Printing offers services in pre-press, list management, and distribution.

 

 

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