Log In | Become a Member | Contact Us


Market Intelligence for Printing and Publishing

Connect on Twitter | Facebook | LinkedIn

Featured:     Print 2017     Production Inkjet Tools & Resources     Industrial Print Analysis     European Coverage     Conversations on Print Podcast

Are eBooks the Next Chapter, or Just An Unfinished Story?

Thursday, July 05, 2001

Press release from the issuing company

According to TrendWatch, Sixty-one percent of book publishers consider printing costs to be a business challenge--it's their number one challenge. In fact, most of book publishers' top 10 challenges are print production-related. Meanwhile, "electronic only publications" has more than doubled as a sales opportunity in the past year. There are hundreds of stories being plotted every year in the publishing industry. One scenario suggests that the answer to the challenges of print production is to avoid it entirely. (Book publishers wouldn't be the first to follow this plotline.) If they could still publish books yet eliminate manufacturing costs, physical distribution, and, best of all, returns--wouldn't that be a compelling tale? Although it's possible that eBooks are the next chapter in publishing, at the moment they're still an unsolicited manuscript sitting in the slush pile.

 

 

SHARE

Email Icon Email

Print Icon Print

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2017 WhatTheyThink. All Rights Reserved