xpedx to Partner with WhatTheyThink for Portal Content
Monday, February 12, 2001
Covington, Kentucky and Lexington, Kentucky, USA - February 10, 2001 - xpedx, the nations largest distributor of printing paper, graphics, packaging, and facilities supplies announces today that they will be using WhatTheyThink, a portal for the print and graphic arts industry as a primary content feed for their web site, xpedx.com. Specifically, WhatTheyThink will provide printing and graphic arts industry news to the xpedx site on a daily basis. According to David Wallace, Director of eBusiness at xpedx, "WhatTheyThink's approach of reviewing the vast array of news sources and then applying their market knowledge to target what is most important to our customers will deliver added value to our site. Our customers will be able to keep up on the latest information quickly and easily." WhatTheyThink uses internal technology to canvas over 600 industry web sites each day. The company has relationships with most major suppliers and a team of editors who examine news stories on a daily basis. Randy Davidson, President of WhatTheyThink, states, "If it's happening in the print industry, we will usually find it first and post it first. Our technology together with our editorial team provides xpedx with fresh, relevant content which is essential for xpedx customers." This agreement provides visitors to xpedx's web site the ability to view daily news including prepress, imaging, e-publishing and financial stories related to the industry. The arrangement also allows users to search archived news by key word, company name or date. xpedx's web site will also provide information about all of the printing papers, graphics, packaging, and facilities supplies products they offer and enables customers to make purchases right from their desktops. Based in Covington, KY, xpedx is a customer-driven distributor of printing paper, packaging supplies and equipment, facility supplies and graphic imaging prepress equipment and supplies. xpedx delivers customer solutions through 120 wholesale distribution centers and 175 stores serving retail customers and small printers. xpedx has ten million square feet of warehouse space and 1,300 delivery trucks. The facility supplies business is focused on meeting the growing needs of customers in today's institutional and commercial cleaning environment WhatTheyThink provides news, interviews and research to nearly 15,000 subscribers at it's web site. The company also provides content to industry web sites including news feeds, search engines and survey data. WhatTheyThink is located in Lexington, Kentucky.