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Canon Makes Strategic Move to Serve Digital Marketplace

Monday, January 08, 2001

Press release from the issuing company

LAKE SUCCESS, NY, Canon U.S.A., Inc., a subsidiary of Canon Inc. in Japan (NYSE:CAJ), today announced a major strategic reorganization that will enhance the delivery of its imaging solutions to the digital consumer market via a single, unified business unit - The Consumer Imaging and Information Systems Group (CIISG). The new organization, under the Canon U.S.A. banner, includes all business functions of the former Canon Computer Systems Inc. (CCSI) subsidiary, now known as the Digital Home and Personal Systems Division. The new CIISG also includes the Photographic Products Group. Mr. Kinya Uchida, president and CEO of Canon U.S.A. will assume the additional responsibility as head of the new operation, effective as of January 1, 2001. "This change signifies Canon's commitment to its customers in the rapidly changing digital marketplace by providing a more consistent and unified approach in all aspects of our business activities," remarked Mr.Uchida. "To remain on the leading edge of new market opportunities, our future success depends on a customer-focused approach to marketing, sales and service, as well as product research, development, and production operations. The new Consumer Imaging and Information Systems Group is a logical step in this direction." The Consumer Imaging and Information Systems Group will bring together all of Canon's products and capabilities serving consumers in and around their homes and offices. The new group will improve Canon's ability to provide customers integrated solutions from its wide-ranging product portfolio, including all small office/home office (SOHO) Bubble Jet printers, multifunction products, flatbed scanners, and consumer photographic and video devices. By incorporating a single-source marketing approach to retailers and e-commerce channels, the new structure allows for faster, more efficient, and profitable delivery of Canon products to consumers.




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