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WhatTheyThink Magazine

WhatTheyThink Printing News and WhatTheyThink Wide-Format & Signage are two widely read and recognized magazine brands in the printing industry.

A 90 year heritage is now backed by WhatTheyThink’s widely respected content reputation to bring you one of the best ways to reach industry decision makers while demonstrating the power of print.

WhatTheyThink magazine is the resource for the Commercial printing, Visual and Graphic Arts Industries. Since 1928, this publication has focused on improving efficiency and increasing sales and profits in the print shop. Industry experts share their ideas and technical knowledge on ways to improve operations. The market audience includes management, production operations, sales & marketing, design and other industry personnel working with Commercial, Digital, Sign, Textile, In-Plant, Banner, Wide- and Grand-Format Printers, Publishing, Outdoor advertising, Print Brokers, Buyers and Suppliers.

Printing News Edition

Wide-format & Signage Edition





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