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Data Analysis

How magazine circulation, ad pages and mailed by piece has changed since 2000

How magazine circulation, ad pages and mailed by piece has changed since 2000

Published: August 16, 2010

How have magazines changed over the last 10 years? Dr. Joe looks at subscription circulation, ad pages, postal shipments and weight, and what they tell us about this critical segment of our industry.

 

Second Quarter U.S. Commercial Printing Shipments Up +2.8%

Second Quarter U.S. Commercial Printing Shipments Up +2.8%

Published: August 3, 2010

June 2010 commercial printing shipments were $7.2 billion, up +2.4% compared to 2009. Adjusting for inflation, shipments were up +1.3%. “This is the first three month gain in shipments on an inflation-adjusted basis since the period of October 2006 through April 2007.

 

More printers interested in buying than selling books of business customer base

More printers interested in buying than selling books of business customer base

Published: August 2, 2010

Who's buying and who's selling? The print business has been consolidating, and we're certain there is more to go, especially with the popularity of "tuck-ins." Dr. Joe explains why "tuck-ins" are not about what you should do with your shirt, but how it has slowly been creating a more efficient industry.

 

Change in Commerical Printing Segments 1997-2008

Change in Commerical Printing Segments 1997-2008

Published: July 19, 2010

Dr. Joe discusses how commercial printing segments have changed their share of industry shipments from 1997 through 2008, and why digital printing's share might be even larger than the data indicate.

 

May U.S. Commercial Printing Shipments Up +3.6%

May U.S. Commercial Printing Shipments Up +3.6%

Published: July 6, 2010

May's shipments were up compared to 2009, and April's were revised significantly upward. This is the first time since early 2008 that the industry produced two consecutive months with shipment increases. For complete details see this month's printing shipments report.

 

Dr. Joe reviews the latest economic data

Dr. Joe reviews the latest economic data

Published: June 21, 2010

Dr. Joe reviews the latest economic data and explains where we're headed for the third and fourth quarters and why.

 

April 2010 commercial printing shipments

April 2010 commercial printing shipments

Published: June 7, 2010

April 2010 commercial printing shipments were $7.05 billion, down -1.9% compared to 2009. Adjusting for inflation, shipments were down -4.1%. For the first four months of 2010, shipments were down -4.7% on a current dollar basis.

 

Commerce Department Revises Printing Shipments Data

Commerce Department Revises Printing Shipments Data

Published: May 17, 2010

The Department of Commerce revised almost 10 years of printing industry shipments data last week. The WhatTheyThink economic data elves dug into the data and explain what those revisions mean, what years were revised up, and which ones were revised down.

 

Year/Year Changes in Real GDP vs. Real Proprietors Income

Year/Year Changes in Real GDP vs. Real Proprietors Income

Published: May 3, 2010

The first quarter GDP showed that the economy is growing, but that was compared to the fourth quarter. How is GDP changing on a year-to-year comparison? The GDP data are about the whole economy, but how is small business doing? Dr. Joe explains how a rarely reported part of the quarterly GDP data helps us judge the health of small businesses.

 

Inflation-adjusted and Annualized Publishing and Advertising Revenues

Inflation-adjusted and Annualized Publishing and Advertising Revenues

Published: April 19, 2010

The trends in industry revenues of advertising and publishing sectors each tell an interesting story. They get more interesting once iPhones, Kindles, and iPads are added to the mix. Dr. Joe explains it all, but may have more questions than answers, which might spell opportunities for print businesses.

 

ISM Manufacturing Index Shows Eight Months of Growth

ISM Manufacturing Index Shows Eight Months of Growth

Published: April 5, 2010

The ISM Manufacturing Index is one of the most watched economic indicators. It's up for 8 consecutive months, and the latest release was one of the strongest of this decade. Dr. Joe gives some background and explains what this latest reading means.

 

As The Industry Churns

As The Industry Churns

Published: March 15, 2010

The Census Bureau publishes printing industry births and deaths data, but the data take years to be published. The latest data are from 2006, but Dr. Joe estimates what's happened since,especially 2008 and 2009.

 

Broadband hours and the statistical relationship with printing volumes

Broadband hours and the statistical relationship with printing volumes

Published: February 15, 2010

Broadband use by adults has been increasing and the number of households with broadband service has almost doubled since 2005. What's the relationship with commercial printing volume? Last year, there were about 48 billion hours of broadband use by households, and every additional hour of use decreases commercial print volume by about $2.

 

Year/Year US Gross Domestic Product

Year/Year US Gross Domestic Product

Published: February 1, 2010

Why was Q4-09 GDP +5.7% met with a stock market decline and more handwringing about the economy? Dr. Joe looks at the yearly change in GDP, and explains it all.

 

Newspaper Industry Woes Not Being Cured By Online Revenues

Newspaper Industry Woes Not Being Cured By Online Revenues

Published: January 25, 2010

Newspapers were supposed to survive the new media age because of their highly educated, high income audience, and then when that didn't work, their superior content would make news websites into Internet advertising magnets. Now, even online advertising is shrinking for newspapers. What's next?

 

Commerical Printing and Services Shipments 2003-2015

Commerical Printing and Services Shipments 2003-2015

Published: December 14, 2009

 

Number of US Commercial Printing and Print Services Establishments 2003-2015

Number of US Commercial Printing and Print Services Establishments 2003-2015

Published: December 7, 2009

 

Change In Number Of Employees For Commerical Printing & Services

Change In Number Of Employees For Commerical Printing & Services

Published: November 30, 2009

 

Canada's Printing Industry as a Percentage of GDP

Canada's Printing Industry as a Percentage of GDP

Published: November 16, 2009

 

September 2009 Commercial Printing Shipments

September 2009 Commercial Printing Shipments

Published: November 9, 2009

 

Use of Social Media Services by Commercial Printers by employee size

Use of Social Media Services by Commercial Printers by employee size

Published: November 2, 2009

Use of Social Media Services by Commercial Printers by employee size

 

Use of Social Media Services by U.S. Commercial Printers

Use of Social Media Services by U.S. Commercial Printers

Published: October 26, 2009

 

Federal Reserve NAICS 323 Capacity Utilization Data

Federal Reserve NAICS 323 Capacity Utilization Data

Published: October 19, 2009

 

Newspaper Industry Woes Not Being Cured by Online Revenues

Newspaper Industry Woes Not Being Cured by Online Revenues

Published: October 12, 2009

 

Percentage of Printers That Promote Themselves as Marketing Services, Communications Graphics or Media Management Businesses

Percentage of Printers That Promote Themselves as Marketing Services, Communications Graphics or Media Management Businesses

Published: October 5, 2009

 

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