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WhatTheyThink started 10 years ago this year and we've been reflecting on it and sharing this fact with people in the industry. Most doubted it could be that long, but you know what they say about "overnight successes". They take years! We recently told some of our members that we were celebrating 10 years this year and got their reaction.
In my ongoing follow-
Some initial reactions to the proposed rate changes and incentives announced this week by the US Postal Service indicate that they might not have the desired effect the USPS is looking for.
Retailers are beginning to gear up for the back-
Eleven employees of Boston’s municipal printing department headed into the Fourth of July weekend with the glum knowledge that they would not be returning to work this week. Their jobs were taken away by the city’s decision to close the 113-year-old plant and give the work to private-sector printers.
For some reason, the latest mantra in the print world is that we have been saved and proven to be forceful and relevant by the success of one title.
One emerging trend in business-
I was asked recently if there were different performance metrics for different print markets and print applications.
As we have been discussing in the Quick Printing thread of this blog, the classifications for our industry are about to be changed to the following: 323113, Commercial Screen Printing, 323117, Books Printing, 323119, Other Commercial Printing (except Screen and Book.
The U.S. Postal Service has proposed increasing the prices to help close a projected $7 billion budget shortfall in 2011 Fiscal Year. Under the proposal the cost of a First-Class stamp 2 cents to 46 cents. Periodicals will see an 8 percent increase, catalogs rates will increase 5.1 percent and Standard Mail will see a 23 percent increase.
The title of the dialogue was “Keeping America Informed 3.0: How Electronic Media, Digital Printing, and Sustainability Imperatives Will Change the Way the World Communicates.” Its main purpose, though, could be summed up in fewer words: to recap the tenure of Robert C. Tapella as the 25th Public Printer of the United States.
Louis Moyroud just died. Doesn't ring a bell? He and Rene Higonet invented photographic typesetting. Oh, phototypesetting does not ring a bell either? From the 1950s to the 1990s, we set type using photographic techniques, exposing miles of photo-sensitive paper and film. The printing industry moved to CTP in the 1990s and digital printing in the 2000s, but the era of pre-press automation began with Louis and Rene. Rene died in 1983. Louis died on June 30 at the age of 95.
Canadian Printer, a leading printing industry trade publication in Canada, has announced that it will no longer be producing print editions. Instead, the publication will maintain an online presence and distribute bi-weekly e-newsletters to its readership. The company's intent is to publish one printed edition annually highlighting innovations in print.
By Don Dew,
In our rush to embrace iPads, Kindles, and other revolutionary electronic book readers, it’s easy to forget that these devices can seem anything but revolutionary to those who can’t see well enough to discern what’s on their screens. But, the U.S. Departments of Justice and Education haven’t forgotten the exclusions that e-readers can cause when they are used as learning tools in classrooms where sight-impaired students are striving to keep up.
On the Marketing Powers site there is an article entitled “Social Media Marketing:
I have been trying to get information about the status of the confirmation of James Boarman as 26th U.
I recently interviewed an enterprising author who is making her way to fame by self-
Twenty-five college and college-bound students from the New York City metro area will find the high cost of higher education a bit easier to bear thanks to the cash grants they received on June 24 from the Graphic Communications Scholarship Award and Career Advancement Foundation (GCSF).
By Eric Cosway,
The Quick Printing segment of our marketplace has been around for some time,
As a fan first and judge second of the Podi awards,
On June 24th, The Print Council brought the sixth edition of its “Print Delivers” series to New York City in a “lunch and learn” program hosted by Sappi Fine Papers North America. The session, presented to more than 200 people at the Art Directors Club in midtown Manhattan, reiterated the Council’s message about the place of print in the marketing mix and its unique abilities to influence consumer behavior.
I was interested to read Patrick Henry'