Published March 29, 2017
You can call it change management, I prefer the wise words of Seth Godin – change requires you to embrace stupid. Our market requires all of us to keep learning, “the pre-learning state is stupidity.”
Published March 22, 2017
Selling print online requires knowledge of how to both accept artwork and deliver print assets to the manufacturing facility. Generic ecommerce firms don’t understand this which can cause printers to spend their time and money educating resources about what makes print ecommerce unique.
Published March 15, 2017
Mistakes are part of our lives and our businesses. Nobody likes to make them, how you react to your mistakes dictates what kind of business culture you’ll create. Software changes are an excellent environment to create a learning culture and avoid a fear based culture.
Published March 13, 2017
Jerry Kennelly started his print career in a sweat shop run by his parents in their basement. When a wall in your house has to be removed to get the press downstairs, you know you might be working the 3rd shift someday. Jerry is an entrepreneur, founder of Stockbyte, Tweak and the Junior Entrepreneur Programme in Ireland. In this podcast we talk about what Jerry has learned and how passionate he is about both the impact and value of print in our digital world.
Published March 8, 2017
Step back and regroup. Stop looking at features and focus on the overall business objectives of your software solutions. All of us (vendors and printers) need to get out of the feature focus so we can make better software decisions AND make the software we have work better for us in spite of the lacking features.
Published March 1, 2017
When both parties in the print software sales process make assumptions, poor decisions are made. Money is wasted. Time is squandered. Replace assumptions with clarifying questions so you come to a common understanding of the truth.
Published February 22, 2017
User conferences are an incredible opportunity to load up on learning from the speakers, the vendors, and most importantly your peers. With Dscoop next week, this article covers the importance of the well-formed, thought out questions that can help you get the most out of events by preparing and focusing on your learning goals before you arrive!
Published February 15, 2017
Building good software takes a (small) village of people with distinct skills sets. Don’t try and build software with only a developer, you’ll end up with software that only developers will want to use!
Published February 8, 2017
Retiring software solutions can be overwhelming. Continuing to pay maintenance on legacy software solutions is maddening. Start the process of transition by setting a realistic date – draw the line in the sand, rally your troops around what it takes to get from where you are today to throwing a retirement party for your legacy software.
Published February 1, 2017
Your print software strategy is your responsibility. It requires strategic thinking to both define the challenges and the results you want to create (vision). Don’t make the common mistakes with your print software strategy.
Published January 31, 2017
There are two major workflows that a job travels through in your print business. The production workflow which results in a printed product and the business workflow which results in an accurate invoice. The job must travel through both workflows; often in parallel and frequently requires some collaboration and/or communication between the workflows to reach both desired results - high-quality print product(s) delivered on-time and an error free invoice.
Published January 25, 2017
Your business should be run by your print software systems; your people should run the systems. These print software systems require attention for both short-term initiatives and long-term strategy.
Published January 18, 2017
Finding a niche for your print business (a target market with specific pain points) is not about aiming small, it’s about FOCUS and EXECUTION to build a repeatable product offering and to dive deeper into learning about your customer’s problems.
Published January 11, 2017
User group meetings create a space for you to find peers for collaboration. Use these meetings to find your people. Do not proceed in these disruptive market conditions on your own! I invite you to attend the sessions. For those of you who are not planning to attend, I want to provide you with some of the key learnings that will be delivered.
Published January 4, 2017
When people get frustrated with software, they are looking for an easy answer to get closure. One of the most common reactions to web-to-print frustration is to shop for a different solution. Before you start shopping, take a long hard look at your investment in really learning the web-to-print solution you already have.
Published December 21, 2016
Implementing a Print MIS is challenging, it requires a focus on end results without an attachment to “the way things have always been done”, persistence, and adaptability. Look for these personality traits in the people you assign to lead your Print MIS implementation.
Published December 7, 2016
As software takes on a larger and larger role in your print business, your technical leader plays a greater role in all aspects of your business performance. With the right internal technical leader, software can deliver almost everything that was promised in the demo! Without the right technical leader, you’re going to feel like your software investment was a complete waste of money.
Published November 30, 2016
Aleyant PrintJobManager™ is a cloud-based entry into the Print MIS market. Most printers will recognize Aleyant as the maker of the popular Aleyant Pressero™ web-to-print solution. Aleyant is entering the Print MIS market with a stand-alone solution PrintJobManage
Published November 16, 2016
Your web-to-print needs to solve two core challenges, the challenge of e-commerce and the unique challenge of selling print online. Design ‘N’ Buy took a different strategy for getting to market with a print-enabled e-commerce solution. They left the e-commerce part to the open-source community by proactively integrating with the most popular open source e-commerce platforms.
Published November 9, 2016
Scaling your print business requires the removal of bottlenecks from order inquiry to accurate invoice payment. Your Print MIS is the system of record that can drive you to a more efficient business and enable you to scale.
Published November 2, 2016
Web-to-print is part of your self-service offering and an expectation of most customers. The following article covers the top five questions I hear around web-to-print.
Published October 19, 2016
The most important thing you can do to thrive during times of disruption is to learn more about your customer’s problems. What you solved for customers in the past might not be relevant in the future, what you can solve in the future will reinvent may reinvent your business.
Published October 12, 2016
Every print software decision needs to be considered within the context of your end-to-end workflow. Isolated or point solutions are costly both short and long term. As jobs travel through your production and business workflows – it is vital that the various pieces of print technology can communicate with each other without human intervention.
Published October 5, 2016
Mistakes get made during the print software sales process because there is a lack of common understanding, a pressure on the vendor to say yes to every challenge presented, and a tendency to focus on solutions rather than the problems.
Published September 21, 2016
When you buy and sell software by the pound (# of features), you get distracted as a buyer as to what business challenge is actually most important to solve. As a vendor when you build software by the pound you keep adding without going back and refining the core features of your solution.