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WhatTheyThink Staff

Recent Commentary & Analysis from WhatTheyThink Staff

Displaying 626-650 of 2505 articles

Primary Color Seeks Transparency with Workflow Automation

Published July 1, 2015

James Handler, Vice President of Web-to-Print, Primary Color, talks about how connecting HP SmartStream to EFI Monarch MIS will further streamline and automate the company's workflow.


Canon Solutions America VP of Marketing Francis McMahon talks about IWCO Direct Customer Event

Published June 29, 2015

In this video, Canon Solutions America VP of Marketing Francis McMahon talks with Senior Editor Cary Sherburne about last week's IWCO Direct customer event, the first North American site to install the Canon ImageStream 3500 and the Varioprint i300, as well as the upcoming thINK user group conference scheduled for September in New York.


Transactional Printer Intelligent Document Solutions Reinvents Business Model with Production Inkjet

Published June 25, 2015

Bill Hayden, CEO of IDS in Michigan, talks about how Xerox CiPress production inkjet presses have completely changed his transactional print business model.


Canon Oce: Ready for Commercial Print

Published June 23, 2015

Christian Unterberger, EVP for Commercial Print, Canon/Oce, talks with Senior Editor Cary Sherburne about Canon's strategies in the commercial print market., especially with its portfolio of production inkjet presses, including the ability to produce commercial print quality on difficult papers.


HP's Tom Wittenberg on the Sign and Display Market

Published June 22, 2015

Tom Wittenberg, HP's Sign & Display Marketing Manager, discusses the state of the sign and display market—and the "rule of 7s."


Terry Teal from PTI Marketing Technologies on Taking Advantage of Technology Platforms to Build New Services

Published June 18, 2015

Terry Teal from PTI Marketing Technologies talks to Senior Editor Cary Sherbure about taking advantage of technology platforms to build new services and provide integrated programs to customers.


Cedar Graphics: Crossing the Bridge from Offline to Online

Published June 16, 2015

Justin McDonald, Marketing Solutions Manager for Iowa-based Cedar Graphics shares the interesting story of the founding of the company a half century ago as well as its subsequent journey into digital printing to meet short-run requirements and the ability to match UV offset with HP Indigo presses. "The great thing about digital is you are only limited by your imagination."


Chalk Talk with Visual Magnetics' Joe Deetz

Published June 15, 2015

President and CEO of Visual Magnetics Joe Deetz talks with Richard Romano about the company's SGIA Product of the Year-winning chalkboard film-based substrate, optimized for "liquid chalk" signage.


On-Site at the World Bank Printing Plant

Published June 10, 2015

In a recent visit to Washington D.C., the WhatTheyThink video team had a fabulous visit to the World Bank's printing operation. We learned how their business has been revolutionized with the introduction of an HP T230 Inkjet Web Press and how it has helped them better address their mission of ending poverty in the world.


Analytics and Business Intelligence in PTI's Marcom Central

Published June 9, 2015

Forrest Leighton and Jennifer Matt talk about how marketing has evolved into a measured science. In order to support this evolution, Marcom Central has integrated with Birst business intelligence and analytics provider so PTI customers can leverage best in class tools to measure their marketing impact.


Roland's Rick Scrimger on Latest Trends in Sign and Display Graphics

Published June 8, 2015

Roland president Rick Scrimger discusses the latest trends in sign and display graphics at last April's ISA Sign Expo.


Canon's Crit Dreissen Shares Canon Production Inkjet Strategy

Published June 3, 2015

Crit Dreissen, VP of Strategy and Alliances for Canon/Oce Printing Systems, shares Canon's strategic direction in inkjet, driving the move from B&W to color, offset to digital, and introduction of sheetfed inkjet with the VarioPrint i300 (code-named Niagara).


The Stars Are Aligned for ANRO in Production Inkjet Printing

Published June 3, 2015

ANRO Communications is well-known in the printing community for its innovation and thought leadership position. In this article, sponsored by HP, Paul DeSantis, ANRO’s Director of IT, talks about how production inkjet has future-proofed the company’s business.


Century Label: Digital Printing of Shrink Sleeves Makes Products Pop -- and drives 70% YOY growth for the company

Published June 2, 2015

WhatTheyThink's Eric Vessels talks with Heidi Chambers, Director of Sales at Century Label, talks about opportunities in digitally printed shrink sleeves with 70% year-over-year growth. With 360 degrees of graphics, shrink sleeves deliver labeling that make products pop, and extended gamut printing on HP Indigo WS6000 and 6600 presses ensure excellent quality for the company and its customers.


New Research on the Signage Industry

Published June 1, 2015

David Hickey, VP of Government Relations for the International Sign Association, talks about new research initiatives for the sign and display markets.


HP VP/GM Aurelio Maruggi shares HP Inkjet Strategy

Published May 28, 2015

Senior Editor Cary Sherburne speaks with VP/GM Aurelio Maruggi about HP's production inkjet strategy and its new HDNA printhead technology. The strategies are built around customer success, continued innovation and protecting customer investments through field upgradability.


Ironsides Technology's Bill Riley Talks About Process Automation

Published May 27, 2015

Senior Editor Cary Sherburne interviews Bill Riley, President of Ironsides Technology, about the importance of hardware-independent process control software in transactional, direct mail and commercial printing operations where real-time tracking and reporting offers the opportunity for a more efficient, near-lights-out environment.


Unique meeting guide adds excitement for DscoopX attendees

Published May 26, 2015

Senior Editor Cary Sherburne speaks with David Bennett, President of Atlanta-based Bennett Graphics, talks about the unusual meeting guide his company printed for DscoopX, including a ziplock bag cover produced on an HP Indigo 20000 with a personalized folding carton inserted.


On-demand Delivery of Targeted Marketing Materials Across Media

Published May 21, 2015

Jennifer Matt, Section Editor talks to Forrest Leighton, VP of Marketing at PTI Marketing Technologies about the on-demand delivery of marketing materials.


Lights-out workflow at Capita managed by Ironsides Technology Solutions

Published May 20, 2015

Cary Sherburne interviews Craig Hall of Capita in the UK, who explains the company's innovative approach to a lights-out print production process, with full real-time tracking and reporting at every stage of the closed-loop process provided by Ironsides Technology.


Xerox' John Conley Talks the Impact of Production Inkjet on Book Publishing

Published May 19, 2015

John Conley, VP of Commercial Print and Publishing for Xerox, shares an overview of global trends in book printing and publishing, including cash management and global distribution strategies.


HP Talks Wide-Format and Packaging Trends

Published May 18, 2015

HP's Micha Kemelman talks about the latest trends in packaging and wide-format printing, and the new HP Scitex Industrial Press.


Patrick Bolan of Avanti on Successful Print MIS Implementations

Published May 13, 2015

Jane Mugford of WhatTheyThink's Print Software Section talks to Patrick Bolan, President and CEO of Avanti about Print MIS implementation, integration, and setting up Print MIS to handle various workflows.


Engaging Customers Wherever They Are: Pitney Bowes Strategy

Published May 12, 2015

Lisa Sutrick, Managing Director of Product Management for Pitney Bowes, discusses the emerging trend of relevant, consistent customer communications at every touch point -- how customer journey mapping can help.


Jennifer Matt & Forrest Leighton, PTI Talk Marcom Central Integration to Salesforce

Published May 7, 2015

Web-to-print has to play nice with other technologies in the marketing supply chain. Salesforce is a dominate player in the CRM and sales enablement space. Jennifer Matt discusses how embedding Marcom Central into Salesforce might be the best placement possible for full adoption of your web-to-print system.


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