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Richard Romano

Please offer your feedback to Richard. He can be reached at richard@whattheythink.com.

Recent Commentary & Analysis from Richard Romano

Displaying 176-200 of 832 articles

Premium Content E Pluribus Unum: “Butterflies & Buffalo” Project Uses Wide-Format Graphics to Document and Celebrate American Cultures

Published February 10, 2014

In this age of poor-quality cameraphone images and unflattering “selfies,” it’s easy to forget how powerful high-quality, professional photography can be.


Premium Content New CapEx Report Shows Substantial Interest in Investment in Wide-Format Capabilities

Published January 30, 2014

Our own Dr. Joe Webb has just published the results of his latest survey of commercial printers and their planned investments for 2014—Strategies for Management’s 2014 U.S. Commercial Printers Capital Investment Survey and Forecast.


Premium Content Phoenix’s AZ Pro Uses Vehicle and Fleet Graphics to Keep on Truckin’

Published December 16, 2013

From so simple a beginning. Avondale, Ariz.’s AZ Pro Signs and Graphics, based just outside Phoenix, started nine years ago with a 21-inch plotter—and has seen no less than double-digit growth every year, even during the recession years.


The Importance of Data in 1:1 Marketing and Variable Data Printing

Published December 5, 2013

Richard Romano joins us from the Xerox Gil Hatch center where he talks to Shelley Sweeney, Vice President of Service Bureau and Direct Mail about the importance of data in 1:1 marketing and VDP and how to market it.


Interstate Graphics Feels the Heat with New Thermoforming System

Published November 20, 2013

At the SGIA Expo in Orlando several weeks ago, EFI garnered a Product of the Year award for its GS Pro-TF thermoforming system. Interstate Graphics Inc. (IGI), based in Machesney Park, Ill.—just outside Rockford—was the first company to install the GS Pro-TF.


Graphics Canada Marks Its 50th Anniversary By Looking to the Future of Print

Published November 18, 2013

Graphics Canada is held every two years and celebrates its 50th anniversary this year. To mark this milestone, says Dan Mustata, show manager for Graphics Canada, “we’ve brought together more features, more conferences, and more colocated events than ever.”


Strategic Content Imaging Uses Automation and Production Inkjet to Live Up to Its Name

Published November 13, 2013

It’s less about belts and gears and more about software,” says Ron Diaz, press operator at Secaucus, N.J.’s Strategic Content Imaging (SCI), summing up what he sees as one of the primary differences between digital production inkjet and traditional offset printing. “We have to move four gigabytes of data in a very short period of time.


SGIA Wraps Up Successful Orlando Expo

Published November 6, 2013

At the beginning of day one of the SGIA Expo, SGIA President Michael Robertson had announced a pre-registered attendee count of around 21,000. By Friday morning, the third and final day of the Expo, the count had topped 22,400.


Soft Signage: Ready for the Mainstream?

Published October 25, 2013

Digital textile printing began in earnest in the 1990s, but technology, market, and supply chain challenges have kept it from going truly mainstream. However, all of these challenges—technology, market, and even supply chain—are gradually being overcome, and digital textile printing.


SGIA Highlights the "Shining Star" of the Printing Industry—Day 1: The Quickening

Published October 24, 2013

Day 1 of SGIA and WhatTheyThink is on the ground in Orlando and Richard Romano has you covered with the latest from the show as we kick off what is said to be near record crowds.


HP's Joan Perez Pericot on their Latex series and the 3000

Published September 26, 2013

Joan Perez Pericot, Category Manager for HP Scitex, talks to Richard Romano about the success of their Latex Series and their newest addition - the 3000.


The Going Green Interview: SGP Board Member Theresa Vanna

Published September 20, 2013


Wide-Format Goes Mainstream at Print 13

Published September 20, 2013

Wide-format printing has always been an endeavor for the highly creative, and it would be hard to find someone more creative than Armstrong.


Happy Anniversary!

Published September 11, 2013


Two Sides Announces Eco-graphic Contest Winner

Published September 10, 2013


Dave Lewis of Prolist on Their Success in the Mail Service Industry

Published September 9, 2013

Dave Lewis, VP or Sales and Marketing at Prolist, speaks with WhatTheyThink's Richard Romano about their business and their success in the mail services business and relationship with HP and MCS.


Lisa White of Think Ink on their broad ink selections

Published September 6, 2013

Lisa White, General Manager of Think Ink, talks to Richard Romano about their ink portfolio, working with HP, and the MCS Falcon System.


Glenn Toole of MCS on the Falcon System

Published September 5, 2013

Glenn Toole, VP of Sales and Marketing for MCS, talks to Richard Romano about the company and the Falcon System. Falcon is the latest MCS technology developed in cooperation with HP.


Jim Kelley of HP On Thermal Inkjet Technology

Published September 4, 2013

HP's Jim Kelley joins Richard Romano again at the MCS facility to talk about the Falcon system - getting into more about the printheads and other technical details.


HP's Jim Kelley on the MCS Falcon System

Published September 3, 2013

Jim Kelley, Strategic Alliance Manager at HP, speaks with WhatTheyThink's Richard Romano about the MCS Falcon system at their facility in Gaithersburg Maryland.


Five Years On

Published August 22, 2013


Go Paperless? Not Just Yet

Published August 13, 2013


The Red and the Black

Published August 5, 2013


Above-the-Cloud Computing

Published July 24, 2013


HP Scitex's Ken VanHorn on Launching a New Color Pack

Published July 22, 2013

Ken VanHorn, HP Scitex Category Manager, talks to Richard Romano about the release of two new inks - orange and light black - that enable printers to print better skin tones and corporate colors.


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