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Cary Sherburne

Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.

Cary Sherburne is available for speaking engagements and consulting projects. To get more information contact us.

Please offer your feedback to Cary. She can be reached at cary@whattheythink.com.

Recent Commentary & Analysis from Cary Sherburne

Displaying 401-425 of 1008 articles

Premium Content King Printing: An American Success Story

Published November 30, 2012

WhatTheyThink's Senior Editor Cary Sherburne had the opportunity to visit Boston-based King Printing Co., Inc. recently and found an amazingly efficient manufacturing operation with a great family story behind it.

 

Top-Flight Industry Professionals Gear up for Hunkeler Innovationdays

Published November 30, 2012

Hunkeler Innovationdays has become a tradition in the digital printing world. The organizers promise an even more exciting event in 2013, with visitors able to see live demonstrations of an impressive line-up of end-to-end multivendor digital solutions. The WhatTheyThink video team will be there to capture the action. Read more.

 

Jim Chadwick of Wild Apple on the importance of color consistency

Published November 29, 2012

Jim Chadwick of Wild Apple in Vermont talks to Cary Sherburne about their business of reproducing artwork and the importance of color management and control.

 

Komori's Jacki Hudmon talks about their digital strategy

Published November 27, 2012

Jacki Hudmon, SVP of Sales & Marketing at Komori, talks to Cary Sherburne and gives an update on things that came out of drupa including establishing a presence in the digital market and partnering with Konica Minolta and Landa.

 

Komori's Jacki Hudmon on a Print Engineering Service Providers sales strategy

Published November 15, 2012

Jacki Hudmom, SVP of Sales at Komori, talks with Cary Sherburne about the challenges of a changing print market and how Komori is responding with solution selling and product innovation.

 

Ultimate Technographics President & CEO Joanne David on imposition

Published November 13, 2012

Joanne David, President and CEO of Ultimate Technographics talks with Cary Sherburne about imposition software, it's history and advancements, as well as ganging for smaller jobs.

 

Premium Content Tablets: Are You Taking Advantage of the Opportunity

Published November 5, 2012

Like many of our readers, Senior Editor Cary Sherburne is increasingly depending on a tablet computer for a growing array of activities. In this article, she talks about the business opportunities these devices offer for printers, and the tools provided by Adobe that make it easy to do.

 

Premium Content 94 Quintillion Bottles of Absolut on the Wall...

Published October 29, 2012

Thanks to Ben Miyares of the Packaging Management Institute for bringing this absolutely unique Absolut Vodka packaging story to our attention. Four million bottles, each different. How did they do it? Read more.

 

Premium Content Time for an Updated Worldwide Printing Forecast

Published October 26, 2012

NPES has commissioned The Economist Intelligence Unit (EIU) to produce an updated worldwide print forecast. WhatTheyThink's Senior Editor Cary Sherburne spoke with Ken Lane, Business Development Manager, Americas, Economist Intelligence Unit, an Economist Group Business, along with representatives from NPES, to learn more about what to expect from the forecast.

 

Premium Content 3-Year drupa Cycle Starting in 2015?

Published October 25, 2012

Messe Düsseldorf created a bit of a stir when it announced it was considering moving to a 3-year show cycle starting in 2015. WhatTheyThink's Senior Editor Cary Sherburne reached out to a few drupa stakeholders to get their opinions.

 

MGI's Giselle de la Moriniere on winning a Graph Expo Must See 'Em

Published October 25, 2012

MGI Marketing Communications Manager Giselle de la Moriniere talks to Cary Sherburne about winning a Graph Expo Must See 'Em Award for the JetVarnish 3D Spot UV coater.

 

Premium Content Next Up: Ipex

Published October 24, 2012

With drupa and Graph Expo under our respective belts, Ipex is looming on the horizon scheduled for London, March 26th through April 2nd. WhatTheyThink Senior Editor Cary Sherburne spoke with Trevor Crawford, Director of the Print + Media Group for Informa Exhibitions during his recent visit to Chicago.

 

Latest on Landa Nanographic Printing...and more

Published October 19, 2012

During Graph Expo, I had the pleasure of meeting with Benny Landa to learn more about the progress of Landa Nanographic Printing since it took many of the headlines at drupa 2012. We also discussed other initiatives Mr. Landa has underway in Landa Labs, which has the tagline "Big Things from Small Particles."

 

Ariva's Mark Ushpol on the new brand, partnerships, and

Published October 18, 2012

Cary Sherburne talks to President of Ariva Mark Ushpol about the newly branded company and their recent partnership with MGX. Be sure to catch Cary's interview with MGX President & CEO Doug Watson

 

MGX President & CEO Doug Watson on the company and Ariva Partnership

Published October 18, 2012

Doug Watson, President & CEO of MGX talks to Cary Sherburne about the company and their recent distribution partnership with Ariva. Be sure to watch Cary's interview with Ariva President Mark Ushpol.

 

Global Graphics' Martin Bailey reports on InfoTrends/RIT validation of Harlequin RIP speed for digital

Published October 16, 2012

Martin Bailey, CTO of Global Graphics Software, speaks with Cary Sherburne about speed improvements to Harlequin RIP and getting external validation by InfoTrends. For more information contact sales@globalgraphics.com

 

Premium Content Graph Expo 2012: A Horse of a Different Color

Published October 16, 2012

Graph Expo 2012 was quite a different show than previous years, for a lot of reasons that our Senior Editor, Cary Sherburne, discusses in this article.

 

Komori's Jacki Hudmon on their digital strategy

Published October 5, 2012

Senior VP of Sales for Komori talks to Cary Sherburne about their multi-tiered digital strategy starting with a relationship with Konica Minolta shown at drupa. The next step features the first two digital inkjet presses manufactured by Komori.

 

Komori's Doug Schardt: How Printers Should Approach New Press Acquisition

Published October 2, 2012

Komori Product Manager Doug Schardt speaks with Cary Sherburne at Komori America headquarters about what printers should consider when thinking about acquiring news presses and talks about what's new from Komori.

 

Komori President & COO Kosh Miyao on their history and the affect of digital

Published September 28, 2012

Cary Sherburne interviews Komori President & COO Kosh Miyao at their Headquarters in Chicago, who talks about the founding of Komori in Japan in 1923 and their strengths as a company both financial and strategic.

 

Premium Content Heidelberg Hosts Customer Educational Event in Atlanta Technology Center

Published September 24, 2012

Heidelberg recently hosted a customer event at its North American Print & Packaging Technology Center in Atlanta for nearly 100 printing professionals and WhatTheyThink's Senior Editor Cary Sherburne was there. We spent an extra day with Heidelberg executives and product managers to gain more insight into what we saw at the event and at drupa as well as to discuss future strategies for Heidelberg in North America. Read more.

 

Komori CEO Yoshiharu Komori on the company's new digital strategy

Published September 24, 2012

President, Chairman, and CEO of Komori Yoshiharu Komori talks with Cary Sherburne about their new strategies relative to a hybrid offset/digital manufacturing workflow.

 

X-Rite Pantone: An Inside View

Published August 30, 2012

Senior Editor Cary Sherburne recently had the opportunity to visit two X-Rite and PANTONE locations, in Grand Rapids MI and Tewksbury MA, respectively, including hands-on with X-Rite instrumentation, a tour of the manufacturing floor, discussions with software engineers, and time with the company’s CEO Tom Vacchiano.

 

Agfa's Tim Van den Bossche on drupa 2012 and the state of offset

Published August 28, 2012

Cary Sherburne speaks to Agfa VP of Global Marketing and Strategy Tim Van den Bossche about his impressions of drupa 2012 and confirms that offset is still quite alive in this digital printing age.

 

Premium Content Is the Time Right for Digital Postal Mail?

Published August 3, 2012

Digital postal mail system provider Zumbox recently announced that it had secured $10 million in Series C capital, bringing total capital raised to $28 million. What’s driving the interest on the part of investors? Senior Editor Cary Sherburne speaks with Zumbox to learn more.

 

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