Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.
Cary Sherburne is available for speaking engagements and consulting projects. To get more information contact us.
Please offer your feedback to Cary. She can be reached at [email protected].
Displaying 126-225 of 689 articles
Published June 6, 2024
Cary Sherburne and Windell McGill, Digital Launch Manager, BW Converting PCMC, talk about the introduction of the ION: a new hybrid digital press for flexible packaging. They explore the features, modularity, color options and its positive reception at drupa.
Published June 6, 2024
Fabian Becker, Product Manager, Müeller Martini, talks about Müller's role in automating software in production lines. The company aims to tackle labor shortages through automation and has recently partnered with Hunkeler. They are also looking into implementing AI into their systems and integrating service into their workflow.
Published June 6, 2024
Ronnie Schärer, Head of Product Management, Hunkeler and Ronald Reddmann, Product Manager, Müller Martini talk about the world premiere of the Hunkeler Starbook sheet folder at Müeller Martini booth at drupa. They talk about its benefits, the positive feedback received and the new opportunities it presents. The discussion emphasizes the market needs of flexibility, automation and simplified processes that drive innovation. They also reason on future possibilities for softcover and hardcover book blocks, global perspectives on book publishing, efficiency and sustainability, and the importance of quality and waste reduction.
Published June 5, 2024
Cary Sherburne welcomes Benny Landa, founder and Gil Oron, CEO, Landa Digital. Benny Landa shares the company's journey, its technology and commitment to customer satisfaction. He highlights the importance of sustainability, discussing their solar energy and nano pigment initiatives. Benny also compares digital and traditional offset printing, emphasizing the former's benefits like reduced waste and carbon footprint. The future of Landa Printing is also discussed, with plans for expansion and a cloud-based network.
Published June 5, 2024
Emily Schultz, Vice President of Sales and Client Services, John Roberts, a Minneapolis-based printing company, discusses their focus on commercial print, direct mail and packaging. She explores equipment options for efficiency and customer service, emphasizing their expertise in digital printing, data analytics and personalized direct mail. Key topics include sustainability, automation and AI, with a focus on data analysis, reducing human intervention and AI for content creation.
Published June 5, 2024
The packaging industry is poised for a transformative shift in the coming decade, with governments and brands actively pushing for change through legislation and innovative packaging solutions. To gain an understanding of how brands and retailers and the packing companies that support them can make this transition, Cary Sherburne spoke with Bryan Boatner, Global Managing Director for Automation at Ranpak.
Published June 5, 2024
Cary Sherburne interviews Dieter Niederstadt from Asahi Photoproducts about their robust sustainability program. They discuss Asahi's journey towards carbon neutrality and efforts to minimize their environmental impact. The talk emphasizes the shift in customer concerns towards CO2 emissions and sustainability. Ashi's plan to transition customers to sustainable solutions and their partnership with ESKO and Kongsberg in developing a streamlined plate production process are also discussed.
Published June 5, 2024
Cary Sherburne talks with Hans Schmidbauer about the potential of digital print, the integration of technologies, and the future of digital printing. The tactile experience of books is highlighted, and viewers are encouraged to explore Canon's offerings at the drupa exhibition.
Published June 5, 2024
Cary Sherburne talks with Bruno Müller, CEO of Müller Martini, about the company's journey, its emphasis on print media, and its recent acquisition of Hunkeler. This acquisition is a strategic move to leverage the strengths of both companies. He talks about the upcoming Hunkeler Innovationdays, highlighting the need to preserve the Hunkeler brand. The company's participation at drupa is also discussed, including their booth details and systems on display.
Published June 5, 2024
Julie Watson, CEO, Ultimate Tech stops by the drupa daily studio to dig into the company's software solutions that simplify finishing for the print industry. She also discusses the significance of automation, efficient workflow organization, starting on a small scale, and planning with the end in mind.
Published June 5, 2024
Cary Sherburne interviews Steve Billow, CEO, Fujifilm Dimatix , about their industrial inkjet print heads, including the new SKYFIRE 600 and how important innovation is with inkjet print heads. They confabulate Fujifilm's partnerships with printer OEMs and future innovation plans.
Published June 5, 2024
Cary Sherburne, talks with Mark Lewiecki, Senior Product Manager, Adobe about Adobe's support for print, the Adobe PDF print engine, and its use in textiles. He discusses Adobe's history and the vision of its founders. They also touch on future opportunities in machine learning and AI, and sustainability and automation.
Published June 4, 2024
Felix Kastell, Order Manager, Schaffrath, talks about their collaboration on the drupa daily publication, explore the printing process and discuss Schaffrath's company profile. Felix's role and current trends in the printing industry are also highlighted. Schaffrath is based in Geldern, Germany.
Published June 4, 2024
Jennifer Kolloczek, EMEA Planning, Marketing & Innovation Senior Director Canon, talks about the highlights of drupa. She discusses 'The Core' concept, the role of inspiration and technology in imaging, and the significance of personalization and brand relevance. She explores print's impact on publishing, retail and consumer behavior, emphasizing the importance of data-driven personalization and education for brands.
Published June 4, 2024
Cary Sherburne talks with Mathieu Tremblay, Deputy General Manager, IMPACK, about the company's contributions to enhancing folder gluers. They delve into the increasing need for automation due to labor shortages and speculate on the future of fully automatic processes. IMPACK is based in Hall 11 at drupa.
Published June 4, 2024
Cary Sherburne talks to Eef de Ridder, Vice President Graphic Communications Group EMEA, Ricoh Europe about his experience at drupa. They delve into Ricoh's new toner and inkjet solutions, the shift from offset to digital and the groundbreaking Pro Z75 sheetfed inkjet solution. They also discuss the successful collaboration with Heidelberg in the digital workflow transition.
Published June 4, 2024
Carol Werle, CEO, and Tim D'Elia, Product Strategy Director, Dalim Software visit the drupa daily studio. They discuss the company's history and evolution into print and workflow automation, development, and future direction, which includes automation, AI, and empowering non-experts. They also discuss their onboarding process and the collaboration between AI and humans, emphasizing the cautious use of AI and the continued need for human involvement.
Published June 4, 2024
Olaf Lorenz, General Manager, Brand Experience Division, Konica Minolta Business Solutions Europe, provides an overview of the company, its presence at drupa, and key highlights like the industry 5.0 concept and the AccurioJet 60000 inkjet product. He emphasizes on automation and efficiency to address labor shortages and reduce human errors. Lorenz also shares insights on future developments, including the integration of AI and expansion into the packaging market with design software solutions.
Published June 4, 2024
Cary Sherburne talks with Katie Pomerleau, Senior, and Zach Ramirez, Freshman, students in Cal Poly's Graphic Communications program. They share their reasons for choosing the program, their experiences and their insights from working in a production environment. They also discuss attending the drupa trade fair, understanding the global perspective of the industry and exploring various career options.
Published June 4, 2024
Cary Sherburne talks with Pat McGrew, Managing Director, McGrew Group as they dive into drupa 2024, tracing its history and the evolution of the industry. They spotlight the event's emphasis on new technologies, sustainability and recycling. They also touch on advancements in flexography, UN global sustainability initiatives and the need to vocalize sustainability efforts.
Published June 4, 2024
Cary Sherburne talks with George Antoniou, CEO, Antopack, a leader in the packaging industry. George unveils their revolutionary production process that enables the creation of corrugated products in under five minutes. This method minimizes the need for multiple machines, conserves space and requires fewer operators. Antopack's Optimum solution promises quicker market delivery, cost efficiency and environmental advantages.
Published June 3, 2024
Itzhak Pichadze, CEO, frontline.io, a SaaS platform that revolutionizes training and support for hardware organizations, stops by the drupa daily studio. The frontline.io platform uses digital twins from CAD files for virtual training and support. It offers remote support sessions, tracking, and valuable insights. The collaboration with HP has enhanced the platform based on industry feedback. frontline.io addresses labor challenges and provides scalability and ease of use across various divisions. It has improved the pipeline, reduced procedure time, and boosted collaboration.
Published June 3, 2024
Paolo Grasso, Sales Director, and Harald Jasper, Managing Director, ACTEGA discuss a new sustainable printing technology developed by ACTEGA. They've moved from using silver foil in the label industry to a more sustainable alternative: on-demand metalization. The technology aims to reduce waste and is designed to be recyclable.
Published June 3, 2024
Edoardo Cotichini, European Senior Manager, Marketing, Label & Packaging, Canon EMEA, talks about the LS 2000 label printer. He highlights the printer's key features, its benefits for the label and packaging industry, and the challenges it addresses. He also touches on color reproduction, food safety standards compliance, sustainability, and Canon's future plans to collaborate with label converters and associations.
Published June 3, 2024
Etienne de Wette, Customer Experience Officer, ProPrintPerformance (KPI), talks about the company which specializes in developing sales and marketing personnel in the printing industry. The company, acquired by Keypoint Intelligence, offers a competitive portal for product comparison and training services. Headquartered in Sweden, they have a presence in Europe and the US.
Published June 3, 2024
Mike Scrutton, Director Print Technology & Strategy, Adobe, discusses his role as the evolution of PDF in the printing industry, the benefits of direct to film printing and challenges in garment printing. They also touch on Adobe's new building in San Jose and the company's efforts to preserve its print heritage for a new generation.
Published June 3, 2024
In packaging, especially for ecommerce companies, there is an increased focus on sustainability, reducing packaging void (shipping air)and other waste, and improving the unboxing experience. This is driven partly by regulatory actions about packaging waste, but is also important to brands/retailers and to the packing operations that serve them. Bryan Boatner talks about how Ranpak can help companies meet those sustainability goals while eliminating plastic void fill and creating a more challenging and pleasant work experience in packing warehouses.
Published May 31, 2024
Jim Myers, Executive Vice President, and Jason Wilburn, COO delve into the evolution of Art & Negative Graphics. They explore the company's transition to printing, its equipment automation, and its diverse customer base. They also share their experiences at drupa.
Published May 31, 2024
Gavin Jordan-Smith, Senior Vice President and General Manager, and Mark Little, Senior Director, Global Product Marketing, Ricoh dig into the dynamics of the printing industry, underscoring the necessity for agility and adaptation. They discuss Ricoh's evolution, customer engagement, emerging opportunities, and products on display at drupa. They also touch on the significance of partnerships, workflow automation, and the need to attract young talent.
Published May 31, 2024
Jacek Kusmierczyk, President, Polish Chamber of Printing talks about the Chamber's history, its emphasis on vocational training, and its initiatives to promote women in the printing industry. A key goal is to bridge the gap between Ukraine and China in the printing sector. He also discusses the Chamber's philanthropic efforts and support for Ukrainian printers affected by war.
Published May 31, 2024
Leonard Badet, Chief Technology Officer, BOBST Mex SA talks about the digitalization and connectivity initiatives at BOBST. He shares insights the industry's digitalization progress, the role of AI and data-driven solutions, and collaborations with giants like Microsoft. He also touches on the importance of BOBST Connect software for small printers and the partnership with PAC for digitization.
Published May 31, 2024
Henrik Muller-Hansen, Founder & CEO, Gelato, introduces the future of the digital print industry, focusing on Gelato's partnership with Landa and drupa 2024's theme. The influence of Gen Z and Millennials on the demand for personalized, local, and sustainable products is explored. The conversation emphasizes the importance of competition and collaboration within the industry, consumer-driven change, and sustainability through local production and waste reduction.
Published May 30, 2024
Cary Sherburne talks with Gaby Matsliach, CEO of eProductivity Software at drupa. Gaby shares insights about the company's journey to independence, their strategic partnerships, and technology investments.
Published May 30, 2024
Cary Sherburne sits down with Keita Yamamuro, Senior Group Manager for Digital Printing, Fujifilm, at drupa. They talk about Fujifilm's digital and wide-format printing businesses, new ink technology and packaging opportunities.
Published May 30, 2024
Cary Sherburne talks to Dr. Frank Schaum from Heidelberg about their partnership with Canon and their strategies to enhance digital printing. They discuss customer challenges, the significance of data competencies and future plans. Key actions include developing software for high job volumes, zero-touch automation, AI integration, and enhancing color management and scheduling software.
Published May 30, 2024
Matthew Faulkner, Canon's marketing director for EMEA, talks about his role in the production print business and wide format printing technologies. Canon's drupa booth is an immersive 'core' experience, that highlights new printers, Prisma Elevate software, and the emotional power of print.
Published May 30, 2024
RR Donnelley's Margo Yohner, Senior Vice President of Sales and Growth, details findings from the company's Q1 2024 Print Impact Report, including how marketers are integrating print with digital in the marketing campaigns and how they are using artificial intelligence.
Published May 29, 2024
Hamilton Costa discusses the printing industry in Brazil and the current recovery of the industry in the country. His advice? Be willing to change your mind and think differently.
Published May 29, 2024
Stuart Fox, President and CEO of Kongsberg sits down with Cary Sherburne at drupa.
Published May 29, 2024
Denisse Goldbarg, CMO, Kodak meets up with Cary Sherburne to share what Kodak is calling the “And” Era of Print, with both offset and digital offerings in their booth at drupa.
Published May 29, 2024
Charlotte Tueckmantel, COO of eProductivity Software discusses the company's new independence and the solutions they bring to market.
Published May 29, 2024
Deirdre Ryder, President and CEO of VITS International discusses the company's diverse components and how they can be pieced together into a finishing solution to best suit a customer's workflow.
Published May 29, 2024
Debbie McKeegan CEO of Texintel joins Cary Sherburne to discuss how Texintel nurtures and supports the next generation of designers within the digital textile industry.
Published May 29, 2024
Chris Payne, CEO, Miraclon and Cary Sherburne discusses the resiliency of the packaging market and Miraclon's focus on modern flexography.
Published May 29, 2024
Ken Hanulec, Vice President of Marketing at EFI discusses their focus at drupa. This year at drupa, they announced their strategic partnership with Packsize.
Published May 28, 2024
Cary Sherburne welcomes you to WhatTheyThink’s best ever studio and flaunts her digitally printed fashion, backdrop and more, all designed by EFI. We’re live in Hall 7!
Published May 28, 2024
Knud Wasserman, Editor-in-Chief of Graphische Revue stops by the drupa daily studio to discuss what the print industry looks like in Austria, and what he sees for the future of print in the area.
Published May 28, 2024
Arjen Evertse, General Sales Manager for Mimaki, previews the focus of the Mimaki booth at drupa: automation to help companies reduce waste.
Published May 28, 2024
HP VP & General Manager HP Indigo & Scitex, Noam Zilbershtain, talks with Cary Sherburne about the wonder of your first (or fifth) drupa experience. HP is featuring “innovation everywhere, in every segment” this year in Hall 17. Zilbershtain predicts that in the next 20 years, the labels segment will be the first segment to go fully digital.
Published May 28, 2024
Linda Brütting, Head of Expert Subsidiaries, Leonhard Kurz, talks with Cary Sherburne about what drupa attendees can expect to see at the Kurz booth in Hall 3, Booth E71.
Published May 28, 2024
Evandro Matteucci, General Manager of Packaging, EFI, stops by the drupa daily studio to discuss topics such as the digitally printed studio backdrops, Cary's digitally printed wardrobe and single pass printing. He talks about the Nozomi technology and partnership as well as metal packaging. He also explores the concept of right-sized packaging, the advantages of digital printing, and EFI's presence at drupa.
Published May 28, 2024
WhatTheyThink's Cary Sherburne gets a demo of the new X5 Nozomi platform that is capable of building and printing custom sized boxes inline. Ahead of drupa, EFI invited select media to Spain for a media week filled with presentations and demos. The new X5 Nozomi was part of that at their facility just outside of Valencia, Spain.
Published May 20, 2024
As regulatory agencies increasingly are requiring brands and retailers to measure their environmental impact across their entire supply chain, they need data from their suppliers to comply. EFI partnered with an expert in this area to develop a Life Cycle Assessment tool that can be used internally by Nozomi customers in the packaging and display graphics businesses. Kerry Sanders of EFI explains how and why the tool was developed, and what they learned about the sustainability of EFI's single-pass Nozomi direct-to-corrugated printer.
Published May 20, 2024
Last month we wrote about the fact that among a wide range of organizations, progress toward sustainability goals has been lackluster, to say the least. In this article, we drill down on responsibility and accountability of individuals—looking at you!—in helping sustain our planet for our children, grandchildren, and beyond.
Published May 13, 2024
As climate conditions continue to deteriorate and brands, retailers, government, companies and other organizations continue to message about how they will help to get to Net Zero, there are lots of “green” words being used, some of which are pejorative. For example, greenwashing, greenwishing, greenhushing, and now a new one: greenstalling. In this article we discuss those terms and why brands should avoid being associated with them.
Published April 29, 2024
Over the past couple of years, companies, governments, non-profits and individuals have made a lot of noise about achieving certain sustainability goals by 2030 (only six years away now) and Net Zero by 2050. How well are we doing? It’s a little shocking and scary!
Published April 11, 2024
It’s no secret that the fashion industry has multiple sustainability challenges. Fashion brands are aware of their unsustainable practices, and some are making substantial changes. But dramatic change will not be driven by the collective conscience of the fashion industry, but by consumers. Cary Sherburne explains how consumers can make more sustainable fashion choices.
Published April 11, 2024
Logica has been offering its Print-specific Manufacturing Execution System (MES) in Europe for almost a decade and is now bringing the solution to North America. Business Development Manager David Triulzi explains what MES is and how it works on one side with MIS/ERP systems and on the other with the various resources in a print manufacturing operation to provide in-depth data and analytics on operational effectiveness.
Published April 8, 2024
As concerns about the accelerating climate crisis grow around the globe, some governments are enacting regulations that are designed to improve sustainability. Most notably, the European Union is putting in place rules on packaging and packaging waste, including design and waste management. Cary Sherburne explains what it means for print and packaging.
Published April 2, 2024
In this video, Ed Weigand and Mike Ferrari talk to Cary Sherburne about the overall market for embellishments in labels and packaging, how the JetFX solution differs, its market positioning, and also a preview of a new product that will be launched at drupa.
Published March 26, 2024
Gelato, a global platform for local on-demand production, is announcing the next level of integration for its platform, which has producers located in 32 countries around the globe, offering a seamless connection between creatives and producers, all the way through shipping and logistics. CEO Henrik Muller-Hansen explains how Gelato Connect works and the value proposition for all stakeholders.
Published March 25, 2024
There is no argument that the textiles and fashion industries are key contributors to global warming and pollution of our planet. In this article, we explain why textile-to-textile recycling can help build a more circular fashion industry, including the challenges and opportunities involved in getting it to scale.
Published March 14, 2024
In several previous iterations of FESPA, Debbie McKeegan coordinated a Print/Make/Wear event to demonstrate the value of digital textile printing. This year, the event has been renamed Personalize/Make/Wear and will consist of two Smart Factory workflows: direct to garment and direct to fabric. She discusses how the event will work and the partners she is working with.
Published March 11, 2024
A bipartisan bill introduced in the U.S. Senate is designed to “establish a regional trade, investment, and people-to-people partnership of countries in the Western Hemisphere to stimulate growth and integration through viable long-term private sector development,” according to an article published in The Sourcing Journal. Perhaps its unique incentive-based approach, rather than the penalty-oriented regulatory compliance approach more often used in these types of legislation, will encourage brands and retailers to jump on board faster. This article outlines key elements of the bill, including both challenges and opportunities in terms of getting it signed into law and implemented.
Published March 5, 2024
After working outside the industry for some time, Filip Buyse is back as Managing Director of Venture 10, an M&A company focused on the printing and packaging industries. In this interview, he talks about how his company helps both buyers and sellers reach agreement that enables them to close the deal. He also talks about what companies should be doing to prepare to sell.
Published February 26, 2024
Michael Reiher, president of Good2Go Software, founded Good2Go in 2019 with a vision to fill a significant gap in the printing software market: workflow solutions for smaller companies. GoodToGo has now added AI-Supported Order Pilot to its SaaS application, automating order entry and preflight tasks among others, making Customer Service Reps and prepress departments more efficient, especially for orders submitted by email, and minimizing the risk of orders getting lost in a deluge of incoming emails.
Published February 19, 2024
Rick Bellamy, formerly of RPI in Seattle, has established a new consulting business. Inflecton LLC is focused on helping companies in the printing and packaging industries manage three key challenges: how to drive their businesses toward increased sustainability and prepare for compliance with the many regulatory changes that will affect their businesses, how best to weave artificial intelligence into their operations, and how to better engage the workforce.
Published February 12, 2024
There has been much discussion about the damage caused by microplastic shedding during washing of synthetic fabrics. Much of the focus has been on trying to trap these microfibers prior to their entering our waterways. But now promising research out of the University of Toronto offers a potential alternative to prevent, or at least mitigate, shedding in the first place.
Published February 12, 2024
In this interview with Professor Kevin Golovin, he explains the origin and results to date of landmark research on a coating that prevents more than 90% of microplastic shedding in the laundering process and its future potential as an oil repellant.
Published February 8, 2024
Cary Sherburne looks at the environmental hazards of glitter, the movements afoot to ban it, and sustainable alternatives that offer all the fun of glitter without the environmental downsides.
Published February 8, 2024
It’s likely that in implementations by suppliers to the industry is where artificial intelligence (AI) will first show up in your business. Cary Sherburne spoke with a couple of industry executives from companies that are suppliers to the industry to understand what, if anything, they are doing or thinking about with respect to AI.
Published February 7, 2024
Cary Sherburne explores how Walker360 completely restructured its production platform—and realized exponential productivity gains.
Published February 6, 2024
Cary Sherburne looks at Mimaki’s Neo Chromato Process, a pilot project that removes ink dye-sublimated onto textiles, and a project underway in India that uses an aerogel adsorbent modified with graphene to remove trace pollutants from wastewater.
Published January 25, 2024
Matthew is new to SGS & Co, but certainly not to the industry. He explains to Cary Sherburne all the connections that made taking on this new role an excellent opportunity. He talks about their role as an intermediary between brands/retailers and printers/packaging converters, how technology is changing the rules, and why he was excited to learn that SGS & Co was already using AI. And much, much, more. This is a not-to-miss interview!
Published January 22, 2024
Did you know that most of what you buy online and ship back as a return ends up in the landfill? It’s too expensive for most companies or their reverse logistics operators to put them back up for sale, so they just ship them off to the landfill. In this space, we have written a great deal about the evil effects of Fast Fashion, and this is just another one. I hope after reading this article, you will take a serious look at your buying habits. The truth is, we as consumers hold the power. If we stop buying Fast Fashion, and if we discontinue the detrimental practice of bracketing shopping, we can make a huge difference. Don’t know what bracketing shopping is or if you are guilty of it? Read on!
Published January 15, 2024
You are probably hearing a great deal about Davos in the media these days. This follows last year’s COP28 session, another gathering of world leaders and influencers discussing topics critical to pretty much everyone on the planet. In this article, we explain what “Davos” is and why it’s important. Full Disclosure: Google Bard helped me write this article.
Published January 15, 2024
In 2024 and beyond, there will be increased focus on organizational agility and sustainability. Teuta Oruci, Founder and CEO of CleanTech360, is helping organizations around the globe establish and execute against goals in order to remain competitive in an increasingly accelerated business environment. Hear what she has to say about why this is important, as well as her comments about COP28, which she attended, and this week's Davos summit.
Published January 8, 2024
A look ahead to 2024 likely includes an even hotter year than 2023, which was a record breaker. Sustainability goals and efforts will increasingly be in the crosshairs—government agencies, industry watchdogs, brand owners, and consumers all are looking to drive reductions in greenhouse gas emissions, plastic waste and more, supporting companies that have sustainability as a key business driver. Printing and packaging companies who aggressively pursue reduction in their own environmental footprint, and work closely with customers to help them calculate theirs, will have a competitive advantage in 2024 and beyond.
Published January 8, 2024
Jeff Bittner, owner of the Wood Dale Alphagraphics, is an enthusiastic owner who has had record performance seven out of the last eight years (as you can imagine, 2020 was the year that was left out). In this interview, he discussed his philosophy for running the business and why he believes belonging to a franchise network offers significant benefits for owners.
Published December 14, 2023
On-demand production has transformed many industries, although it has been slower to gain traction in textiles and apparel. Today, though, there are fewer barriers, the biggest being the mindsets and business models of brands and retailers. Cary Sherburne looks at some companies who are on the cutting-edge of on-demand textile production.
Published December 14, 2023
Direct to Film printing is gaining steam and Mimaki has joined the fray. Victoria Harris, Senior Textile Segment Specialist, explains how the system works. Unlike many others in the market, it is a full end-to-end integrated system that provides a faster cycle time and prevents some of the issues print providers have had with multi-phase disconnected systems, including containment of the adhesive powder used in direct to film printing. She also discussed when to use direct to film versus direct to garment solutions.
Published December 13, 2023
Senior editor Cary Sherburne speaks with Brian Techter, Senior Vice President of RR Donnelly's Packaging and Labeling Solutions Group, who has recently added an EFI Nozomi single-pass digital direct to corrugated press in the company’s Milwaukee plant. He talks about the reasons Nozomi was chosen, what he sees as the value of digital, and where he sees it going in the future.
Published December 12, 2023
In this interview, eProductivity Software VP of Product Management Nick Benkovich answers this question and more. If you think AI is not relevant to your business, or even if you do, you should listen to this discussion. Like many things in our past, it's not a fad, although still emerging, and whether or not a printing company takes advantage of its capabilities, it behooves owners and managers to stay current with its evolution, and especially insight from industry thought leaders like Benkovich!
Published December 12, 2023
Colleen Twomey, Professor and Graphic Communication Department Chair, Cal Poly, provides some background on the graphic communication program, how it has evolved over the years, and also talks about the WhatTheyThink/Cal Poly project to send six students to drupa 2024, giving them the opportunity to work in a publishing environment and also experience the world's largest printing trade show.
Published December 11, 2023
PicoNext, a sustainability and customer engagement platform helping brands develop Digital Product Passports, recently conducted a survey of 1,000 consumers in the U.S. and Europe to gain feedback on brand sustainability. In this interview, Founder Dave Dickson explains what a Digital Product Passport is, how they are developed and used, and also summarizes the results of the company's consumer survey.
Published December 7, 2023
One of the huge sustainability issues facing the textiles and apparel industry is the amount of post-consumer waste, much of which ends up in landfills. Mimaki is working to address this with a pilot project. Its Neo-Chromato Process removes inks from dye-sublimated fabric, resulting in a "clean" fabric that can be reprinted. Mimaki's Victoria Harris explains.
Published December 4, 2023
COP28—the United Nations’ annual meeting on climate change—is currently underway in Dubai as this is being written, and many world leaders and climate activists are in attendance. The annual meeting, taking place from November 30 to December 12, has a heavy agenda. In this article, we cover some of the early highlights of the event, topics to be discussed, and comments from some of the leading attendees.
Published November 27, 2023
Are you tired of hearing about climate change? So am I, actually, but it’s something none of us can afford to ignore. In a recent report, consulting firm McKinsey posits that adapting to climate change requires a systemic approach. We dig into their theses in this article, and hold out hope that some meaningful progress will be made at the upcoming COP28 in the UAE.
Published November 13, 2023
During a recent visit to San Jose, Calif., I had the opportunity to tour the Adobe headquarters, including its brand-new building, the Founders Tower. It’s an impressive example of what a work environment should look like today, and it also demonstrates Adobe’s dedication to continuing to invest in Silicon Valley. In addition to getting an update on the company’s history, a look at the many on-site restaurants and other amenities, and the great view, I got a sneak peek at Project Primrose. Read on.
Published November 6, 2023
We recently published an AI explainer that explained the basics of artificial intelligence. In this article, we take it to the next level, explaining generative AI, which refers to the concept of creating an advanced form of artificial intelligence that can perform any intellectual task that a human being can do. Scary thought! But the fact is that it is not only coming, but already here. In fact, I’m almost certain you have seen AI-generated images which, if not designated as such, can be mistaken for reality. But there are also advantages to getting on board early, at least gaining an understanding of genAI and how it might impact your business. Read on to learn more.
Published October 30, 2023
Brian Techter, SVP, RRD Packaging & Labeling Solutions, discusses their recent acquisition of an EFI Nozomi single-pass digital direct-to-board printing solution in their Milwaukee plant, including how the system will be used and his view of the evolution of the packaging and display graphics markets as digital production continues to gain traction.
Published October 30, 2023
When we write about sustainability in textiles, we are often talking about the manufacturing processes. But for true sustainability, we need to go back a step further to understand where the feed stocks are coming from. Senior editor Cary Sherburne looks at what progress has been made in sustainable agricultural processes.
Published October 16, 2023
It seems like news about artificial intelligence (AI) is everywhere, but most of it seems to assume that readers or listeners have a basic understanding of what AI is…and I’m not sure that’s accurate. That’s why we decided to dig into the topic and provide this basic explainer for our members. Note: This article was partially written by ChatGPT, an AI application.
Published October 16, 2023
One of the biggest barriers to reshoring of apparel manufacturing to the U.S. is the lack of sewing talent. Among its many initiatives, SPESA, the association for suppliers to the sewn products industry, is working to build a database of cut-and-sew operations in the U.S. SPESA President Michael McDonald talks about these and other challenges the sewn products industry—and textiles as a whole—is facing.
Published October 10, 2023
Raspberry Creek Fabrics, located in Utah, produces custom fabrics on-demand using digital printing technologies, a sustainable approach to producing apparel fabrics. The company is also primarily using Western Hemisphere mills, and partners with some local cut-and-sew shops if customers want that service. Also new is an integration with Etsy and a booming wallpaper business. Learn more in this interview with co-founder Justin Rammell.
Published October 9, 2023
In this interview, Ben Grossman of Boston-based Grossman Marketing, talks about his ninth acquisition in a decade, further expanding the company's Southeastern US footprint. He also provides an update on SwagCycle, an initiative dedicated to landfill diversion by arranging donations of unwanted, branded material to a variety of charitable organizations, including those helping with disaster relief, refugees, needy children, and more.
Published October 9, 2023
It seems that each and every day there is more alarming news about the state of Planet Earth. July, August and September were Earth’s hottest three months on record. This ups the ante for humans residing on Earth…we are running out of time to change course. And the textiles and apparel industry, in particular, has a lot of work to do. In this article, we take a look at two successful businesses, one for profit and one not for profit, that are working hard to keep textile products out of landfills, redirecting them to a second life, which in turn can reduce greenhouse gas emissions and consumption levels, if only by a little. We hope their stories will educate and inspire you, and that you, too, will take some action.
Published October 5, 2023
The COVID pandemic laid bare the frailties of the global supply chain. There was much discussion in the textiles and apparel industry about how to mitigate the issues experienced when shipping product from Asia—included more consideration of reshoring or near-shoring to Latin America. Cary Sherburne looks at the post-COVID state of re- and near-shoring textiles production.
Published October 2, 2023
A growing number of printing companies are placing increased focus on workflow automation as the industry continues to face competitive challenges, both from inside and outside the industry. In this article, sponsored by Fiery LLC, we speak with Meredith Nichols of Nichols Associates, who is Fiery Certified as well as a Certified G7 Expert. She explains how she works with clients to help them reach those automation goals.
Published September 19, 2023
In this wide-ranging interview, EFI's Vice President of Worldwide Marketing, Ken Hanulec, talks about RR Donnelley's acquisition of its first Nozomi, the growth in worldwide Nozomi installations, a description of the four models—two for corrugated and two for display graphics—and a look ahead at what EFI has planned for PRINTING United.
10 Things PSPs Should Consider Before Adopting Robotics: What You Need to Know to Begin the Journey
Why Highly Targeted Communications Make Digital Print Essential to Modern Marketing
Wide Format in 2026: How Technology Is Reshaping Competitive Advantage
© 2026 WhatTheyThink. All Rights Reserved.