Published March 19, 2019
Our European correspondent reports from the US, and reminds us that small cultural differences can affect how we communicate with each other.
Published December 18, 2018
With the Christmas season upon us, our European correspondent, Morten Reitoft of INKISH.TV, looks back at all the friends he has made in the printing industry around the world, and entreats us to think of all the things that unite rather than divide us.
Published November 13, 2018
Europeans in general like Americans, American culture, and American entrepreneurship. However, one of the things Europeans often find difficult to understand is the extent to which money seems to influence almost every aspect of American business. Our European correspondent Morten Reitoft of INKISH.TV explains.
Published October 16, 2018
Our European correspondent Morten Reitoft recently visited Athens, Greece, to shoot a video of a Greek packaging company. It was his first time in that country, and he took the opportunity to talk to some of the people and companies that lived through the country’s recent economic crisis.
Published September 11, 2018
English has become a global language and the de facto language of business, and American culture and American companies have permeated throughout much of Europe. Our European correspondent Morten Reitoft of INKISH.TV looks at the transatlantic difference in language and culture.
Published August 7, 2018
Looking to establish a presence in the European Union? Morten Reitoft of INKISH.TV looks at some of the typical costs of doing business—taxes and labor—and how they differ from those in the U.S.
Published July 9, 2018
Traditional printers across Europe face stiff competition from cheaper online print service providers—and not just for commodity print products anymore. US printers hoping to enter the European market also face this daunting competition.
Published May 29, 2018
Morten Reitoft of INKISH.TV kicks off a new series of editorials offering advice for U.S. companies seeking to enter the European print market. In this first installment, Reitoft stresses that “Europe” is not a single, monolithic market.