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Kodak’s Eric Owen Discusses Kodak Strategy, Shares Advice for Printing Success

Eric Owen, newly appointed as Kodak’s Worldwide Vice President of Customer Development for Digital Printing Solutions started at Scitex and moved to Creo, then Kodak, as a result of acquisitions. Read what Eric has to say about the key strategic objectives of his current position, where he sees inkjet and toner fitting, and his advice for print service providers as the economy begins to recover.

Friday, April 16, 2010

WhatTheyThink recently spoke with Eric Owen, Kodak’s Worldwide Vice President of Customer Development for Digital Printing Solutions for Kodak’s Graphic Communications business.  We found him to be passionate about his job and the industry, and optimistic about the future, as well as a seasoned industry veteran with a great deal of knowledge to share.

WTT:  Eric, first of all, congratulations on your new appointment.  Perhaps you can explain where you fit in the organization following the change in organizational structure Kodak went through several months ago.

EO:  Thanks.  Kodak’s Graphic Communications Group breaks up into two types of organizations. One is comprised of those that sell and service Kodak products and services, and we call those Regions; there are three of those worldwide.  The other type are Strategic Product Groups, each of which stands on its own—prepress, workflow, inkjet (IPS) and electrophotographic (EPS).  About a year ago, Kodak established an overlay group called Digital Printing Solutions which is responsible for both IPS and EPS, and that is headed by Isidre Rosello.  It is that group that I am now a part of.


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About Cary Sherburne

Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.

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