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Just when printers and MSPs are becoming more comfortable with more detailed demographic targeting, the use of psychographic targeting is growing. Are you ready?
New research from Smithers Pira highlights the future growth potential and technical challenges for printing food packaging, and how these will be realized against a backdrop of tighter focus on safety and environmental performance.
In August, Sir Speedy, franchise operation in the Franchise Services family, celebrates its 50th year in business. Senior Editor Cary Sherburne spoke with Don and Richard Lowe to get an update on the business, and to take a little trip down memory lane.
Labels and Packaging: Predicting and Achieving Consistent Color Across Disparate Press Platforms and Media ()
Color management standards and process controls have helped raise the bar on defining and meeting client expectations in color reproduction. However, as we see more cross-platform and cross-media packaging and marketing campaigns, how can we accurately predict, prepare, and communicate expected results?
This is the second of a series of articles by Senior Editor Cary Sherburne on technical textiles—how they fit in the industry, why they are important, and interesting new developments. In this installment in the series, Sherburne shares the Glen Raven story, a 138-year-old company that has almost completely reinvented itself.
The inflation-adjusted value of printing shipments for June 2018 were down from $6.9 billion in May to $6.5 billion in June. On the plus side, it’s not appreciably below the $6.6 billion reported in June 2017.
Around the Web: A Book of Wood – A Felt Supermarket – Amish Uber – Robot Coworkers – Cookie War – This Week in Printing History
A book consisting entirely of pieces of wood. How to foil a car thief: drive a stick. The gig economy is surging...but only in Amish country. Survey says: workers are cool with robot coworkers. All that and more in WhatTheyThink's weekly miscellany.
The OpenText team held the 2018 Enterprise World meeting in Toronto, Canada, from July 10 to 12. During the opening keynote address, Mark Barrenechea explained to more than 4,000 delegates that competing and conflicting macro-trends are converging to pose unprecedented challenges for today’s businesses. Today’s enterprises must navigate a range of priorities to succeed, and OpenText has released several offerings that can assist in their journey.
When you invest in software for your print business, it’s like a marriage because you want to have a healthy long-term relationship with the vendor. Changing software is painful and expensive (like divorces).
LSC Communications jettisons major European printing asset, acquires digital content logistics firm MAZ, label segment is very active, and more…
This is the first of a series of articles by Senior Editor Cary Sherburne on technical textiles—how they fit in the industry, why they are important, and interesting new developments. In this first installment in the series, Sherburne defines technical textiles and provides examples of how they are purpose-built for specific applications.
Looking to establish a presence in the European Union? Morten Reitoft of INKISH.TV looks at some of the typical costs of doing business—taxes and labor—and how they differ from those in the U.S.
The recent acquisition of print automation software provider Aleyant by Canada’s Volaris Group raised some eyebrows in the industry. Who is the Volaris Group? What strategy are they pursuing relative to the printing industry? And what does this acquisition mean for Aleyant? These were questions Senior Editor Cary Sherburne investigated.
Improving customer experience (CX) is becoming an increasingly important part of any company’s marketing plan. That goes as much for the printing industry as it does for everyone else. So are you a Panera? Or [the other guy]?
Around the Web: PPI Executive Director Jules VanSant Steps Down – Ambigrams and Lipograms – Customized Cars – Mad Men No More – This Week in Printing History
After 12 years of leadership, Jules VanSant is stepping down as PPI Executive Director. Unusual typography. Automakers look to digitally printed auto parts. Don Draper—and even Darrin Stephens—are ad men of the past. The semaphore origin of the peace symbol. All that and more in WhatTheyThink's weekly miscellany.
Our new Commercial Printing Establishments tracker, based on data from the Census Bureau’s County Business Patterns, presents—in spreadsheet form—U.S. commercial printing establishments from 2010 to 2016, broken down by six different print business classifications and nine employee-size breakdowns.
E-commerce activities continue to ramp up in the printing industry. Thanks to the proliferation of digital printing technologies, the number of products within consumers’ reach is simply remarkable. This article explores how print service providers can take advantage of online print growth.
A look at one of the demand-generation efforts from the United States Post Office. The effort uses variety and specificity to communicate a broader message that transcends market vertical.
You work with a team. It’s time to upgrade the tools you use to foster more efficient teamwork and better management of the artifacts that are created in projects. Email with attached files doesn’t cut it anymore. We are creating an isolated mess of artifacts that cannot be effectively found or used in the next project.
As the number of USPS Informed Delivery accounts continues to grow, will it change the way marketers design their mail? Will it change consumers’ behavior and how they interact with the mail? I know that it has already changed mine.
Do we need another color system? Coloro thinks so. The company launched its color system last year, based on the 100-year-old Munsell system, and claims it to be the easiest to use and most logical system on the market. Senior Editor Cary Sherburne spoke with Coloro Managing Director Thorsten Traugott to learn more.
Full STEAM Ahead: Blue Ridge Fab Lab and 4-H Partner to Offer 21st-Century Learning—and Wide-Format Printing ()
The Blue Ridge/UA 4-H Fab Lab, based in Pinetop-Lakeside, Ariz., offers student-directed, project-centric STEM training for K-12 students. Thanks to a partnership with 4-H, the facility is available to students across the state. Part of student projects involves designing and printing informational flyers, posters, and other materials on wide-format printers provided by Roland DGA, a sponsor of the Fab Lab. We spoke with Kevin Woolridge, Co-Director of the Fab Lab.
Overall, printing employment ticked up from May to June 2018, but on a year-over-year basis is down -1.8% from June 2017. Among the creative markets, PR is the place to be.
Around the Web: Amazon to Replace Libraries? – Book Fore-Edge Painting – The Truth About Recycled Clothing – Japan’s Looming “Y2K”-Like Problem – This Week in Printing History
Forbes columnist suggests replacing public libraries with Amazon stores, for some reason. The economic costs of comma misuse. Built-in sun protection for garments. All that and more in WhatTheyThink's weekly miscellany.
Last month, the Trump Administration levied a 10% tariff on imported aluminum and a 25% tariff on imported steel. At present, the tariffs are having the biggest impact on manufacturers of aluminum lithographic plates—although that may be just the beginning. Plate manufacturers are deciding how best to respond, while industry associations are helping to fight back.
Every company has a sales process. Although these processes are sometimes well-established and well-documented, this is not always the case. If you’re struggling with your sales process, this article provides a quick-start guide on performing a sales audit.
Faces of Finishing: Mark Nixon of Scodix on the Triumphs and Challenges of Bringing Disruptive Technology to Market ()
In the latest installment of this interview series, Trish Witkowski talks with Mark Nixon, GM and VP Sales for Scodix NA, about creating a market and elevating print with disruptive technology.
July brings a mixed bag of postal/mailing news, from The White House supporting the idea of privatizing the USPS to the Postal Service gaining approval for internal performance audits, CAPS yielding to EPS, STOP on its way to becoming law, and both ID and IV adding features.
Adobe announced Adobe PDF Print Engine 5, their core technology used by many Digital Front Ends driving print production equipment. This release makes PDF 2.0 print-related features available for OEM implementation.
It’s been some time since we have taken a look at the state of our industry associations. Senior Editor Cary Sherburne conducted 17 interviews in late Spring 2018 with key industry players to get an update on status and strategies. We don’t cover every organization in the industry—there are simply too many—but it gives a good overview on the organizations and resources available to help printing businesses be more successful.
Do you have a cat or a dog? Or would you like to, if only you or someone in your household weren’t sensitive to allergens shed by cats and dogs? Devan Chemicals has an answer that may help. The company recently launched a technology to make textiles free from allergens shed by cats and dogs. Purissimo™ is a probiotic-based solution and is completely natural. We spoke to the company to learn more.
Around the Web: The Virtual Dressing Room – Cool Threads – Underwear Knife – Biobased Car – This Week in Printing History
Try on clothes virtually. As bad as flying is, it used to be worse. World’s first biobased, circular car has been successfully designed and built. Men’s boxer shorts turned into a knife. All that and more in WhatTheyThink's weekly miscellany.
Although digitally printed corrugated packages serve to enclose products, develop displays, and create shipping containers, they can also be used as billboards for savvy brands to advertise and increase consumer engagement. This article explores how brands can take advantage of printed packaging to differentiate their marketing messages.
We are in a color-obsessed industry. Brand colors, in particular, are critical. When it comes to specific shades of color, however, studies show that consumers’ color memories are really poor. Considering this, along with the inability to maintain brand color standards in a digital world, where does the value in maintaining brand standards really lie?
A culture of finding ways to optimize software in your business is something you can control. The successful printers will be the ones who are getting the most of their print software tools—mostly by being open to evolving their own workflows to fit the how the software works best.
Smithers Pira presents the highlights of its latest study, identifying the top 20 technical innovations that will underpin a greener and more sustainable future for packaging.
Ecommerce has created a new demand for custom corrugated boxes. To satisfy that demand, the purchase of Plymouth Packaging by WestRock has created a new momentum for producing custom sized boxes on demand at a time when the demand for variable-sized boxes in exploding.
Digital textile printing is taking off, and solutions that increase flexibility while maintaining high quality standards will help speed this analog-to-digital transformation. We recently spoke with Ann Sawchak, co-founder of Expand Systems, about the company’s DuraVibe fabrics and the role they play in enabling more digital printing volume.
Printing shipments for May 2018 came in at $6.77 billion, up +3.1% from April. However, on an inflation-adjusted basis, May 2018 came in below the $6.92 billion reported in May 2017, and is well below the recent high of $7.46 billion back in May 2016.
Around the Web: Pet Allergen-Free Textiles – Social Media Around the World – Pink Is the Oldest Color – 3D Printed Car – A Decade of Smartphone Apps – This Week in Printing History
A new technology can remove pet allergens from textiles (and that’s nothing to sneeze at). The retail transformation heats up. Scientists find the oldest (1.1 billion years) colors. ColorZenith uses Massivit technology to 3D print a classic car for Milan’s La Scala opera house. The Morgan Library & Museum in NYC is exhibiting a unique autograph collection. All that and more in WhatTheyThink's weekly miscellany.
As the level of sophistication and effectiveness of digital marketing grows, and as the younger generation of marketers who natively understand and use these channels continues to overtake the traditional generation, is the future of print to understand digital marketing and fit into its world rather than the other way around?
The source of our innovation is moving from the production floor to the customer’s mobile device. We are going from the differentiation based on speed, quality, and finishing to differentiation based on solving customer’s data challenges way upstream of the printing press.
Epson announced two new entry-level models in its SureColor T Series, designed for technical and AES (architecture, engineering, and construction) printing. These devices are targeted more to end users—architecture and design firms, SOHOs, etc.—than print service providers, which indicates the direction technical printing as market segment is going.
Traditional printers across Europe face stiff competition from cheaper online print service providers—and not just for commodity print products anymore. US printers hoping to enter the European market also face this daunting competition.
Edwards Brothers Malloy shuts down as others consolidate book printing, transactional activity at five-year low, other major closures announced…
Around the Web: New Water-Repellent Textiles – A 3D Printing Playbook – CliffsNotes for Food Labels – Missile Mail! – Public Libraries’ Streaming Services – This Week in Printing History
A new process reduces the environmental impact of water-repellent textiles. Harvard Business Review looks at new possibilities for 3D printing. New health benefits of coffee. The best streaming service may just be your public library. RIP Harlan Ellison. All that and more in WhatTheyThink's weekly miscellany.
Web-to-print is well established in the world of commercial printing, and web-to-fabric is now gaining steam in textiles, as the demand for shorter runs and faster turn times for customized and personalized textiles and apparel grows. We recently spoke with DPInnovations about its web2fabric workflow solution which has been installed in more than 20 customer locations.
What do you think the role of the printing industry and printers, specifically, ought to be in demand generation for print? Do printers even have a responsibility to work together to generate demand for their own product?
When Steve Moran-Cassese decided to launch a print business in the midst of the Great Recession, he knew it could only grow—and he was right. A mix of the right equipment and picking up on hot new application trends early on has helped SpeedPro Marin thrive. And, somewhat ironically, the Bay Area’s booming economy has created its own challenges.
Around the Web: Amazon’s On-Demand T-shirts – Cooking a 4,000-year-old recipe – “Cash is grief” – Mary Meeker Slide Roulette – This Week in Printing History
A "historical culinary event" featured a 4,000-year-old Mesopotamian recipe carved on a cuneiform tablet. Modern air conditioning was originally invented for a Brooklyn commercial print shop. Amazon beats out Google for product searches. The World Cup gives a lift to streaming services. All that and more in WhatTheyThink's weekly miscellany.