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Often the best way to drive a print software solution’s adoption rate is to eliminate the complexity. How ironic is this? We buy print software products based on extensive feature lists and then we drive adoption of the software by turning most of the features off so people will actually use the tool. Isn’t that an awesome irrational cycle we put ourselves into?
This holiday season, greeting cards are taking on a whole new dimension. This article explores how tried-and-true greeting cards are becoming more innovative with the inclusion of interactive elements.
As our readers will know, we have been following developments with Adobe Digital Publishing Suite, both in terms of how it is helping publishers tackle the “dollars to digital dimes” conundrum of digital publishing as well as some interesting views into how enterprises are adopting DPS for sales enablement. Today’s story takes us to Maxim Integrated, a designer and manufacturer of semiconductors, who has benefited from the integration of DPS with Adobe Experience Manager for increased sales power.
GDP may say that the recession ended in June 2009, but there are still data series that have not yet confirmed that five years later. Total employment is one of them, as is median household income, but so is the inflation-adjusted sales of companies in the S&P 500. Even though the companies in the S&P 500 index have revenues lower than the peak of June 2008, the S&P 500 stock index is getting closer to all-time high levels of Spring 2000 (The Dow Jones average already is, the Russell 2000 has been for a while, but the NASDAQ is still off by about 15%). These sales of 500 of the world's best companies have not kept up with real GDP growth since the recession ended (about 2% per year). Some economists believe that this is an indication that GDP data should be viewed with great suspicion, and that there has yet to be a true recovery.
The online channel is vital to the future of your print business. The online channel includes all the ways you engage with your customers online. Every new channel you open up with a customer increases the overall loyalty of that customer, creates barriers to entry for your competitors, and has the potential to decrease the customer burden of doing business with you by offering self-service access to your business.
There's encouraging news for producers of corrugated and paper boxes in a newly released research report which forecasts that demand for these products will increase 2.6% per year to $39.4 billion in 2018.
Epson’s beachwear “fashion show” highlights the possibilities of digital dye-sublimation fabric printing, and how it could change fashion design.
How Heidelberg Is Realigning Its Product Offerings to the New Realities of the Label and Packaging Market ()
Heidelberg's profile as an equipment manufacturer is not the same as it once was, but its interest in label and packaging production is as keen as ever. This report comes from a high-level briefing that WhatTheyThink received on the company's current ambitions in the L&P equipment market.
We haven’t heard much from Benny Landa lately. But the team has been at work perfecting the first press, the S10, and lining up customers. A blog post from Landa and a link to a video tour of the press and the factory are highlights of this post.
Making the decision to upgrade a Print MIS or web-to-print system can cause anxiety about the unknown issues that may result. A well-planned out implementation can minimize risk and disruption to both the printer and their customers.
Today’s consumers have truly embraced a number of new channels, and the penetration rate is something that marketers couldn’t have even imagined a decade ago. The holiday season is here, and this article explores how retailers are embedding mobile technology into their holiday campaigns.
Third quarter GDP was revised from +3.5% to +3.9%, but the change was mainly in net inventories, and did little to affect the assessment of underlying and longer range growth compared to the prior year of about +2.43%. Inventories have been bouncing around a bit over recent quarters and are running a little higher than they should be, indicating that some minor correction is forthcoming, especially if non-US economies are slowing down.
With a little research, a clearly defined strategy, and fast, high-quality wide-format printing equipment, Phoenix, Ariz.’s Rapid Digital Press has carved out a successful niche in map and GIS printing applications, and is now poised for growth.
Rotolito, one of the largest printing companies in Europe, has built a €10 million business in digital book printing since the inception of its digital operation in 2010. Read what Rotolito’s Gabriella Moretti has to say about the changing dynamics of its book printing business in this article, sponsored by HP.
The good news is that flexographic printing for labels and packaging has resisted economic downturns and competition from digital while becoming a higher-quality, more efficient production method in its own right. The better news is that continuing technical improvements are carrying flexo toward still higher levels of performance.
This summer, members of FINAT, the international trade association for self-adhesive labeling and related industries, met in Monte Carlo for an annual congress around the general theme of "The Battle for Shelf Appeal." What emerged were an updated redefinition of labeling and a frank reassessment of the role that labels play in a greatly altered selling environment for packaged goods of all kinds.
Your people have the power to resist print software technology changes by focusing on the challenges instead of finding solutions. Your job as a leader is to portray technology as a complimentary tool for your people to work more effectively.
October’s SGIA Expo was about more than just new technology, it was about finding new business opportunities and areas for growth. Here are some examples of printing companies who gleaned practical information from the show to take their businesses in new directions.
Printing companies are experiencing a modest reprieve from the very tough market of the past several years, leading many owners to wonder, is now the time to sell?
Did you know—well, heck, how could anybody know?—that some people are willing to injure themselves if that's what it will take to force the last drop of product out of a container? Or that consumers would rather go to the dentist than see product they've purchased go to waste in packages they can't empty completely?
Dietary supplements and nutraceuticals are big business for a small in-plant label printer with digital capabilities that match its marketing ambitions and objectives. An update on Xeikon strategies and financials is also included in this article.
Web-to-print technology and the customer facing resources working in print today need to evolve together so we can support online “collaborative commerce”: a procurement process that requires collaboration between the buyer and the seller.
David Zwang looks at process transformation and automation, and the background and steps you need to understand to be successful. He also looks at some of the current product offerings and how they are being used by service providers, to give you ideas about how you can transform your business and strengthen your customer relationships.
One of the biggest challenges with print software technology today is achieving its full potential. We often get lost in the running of our day-to-day business which prevents us from ongoing process improvement. After the initial implementation, we get distracted and back to the reality of getting customer jobs out the door. We fall into the bad habit of reactive improvement, or if you prefer a more technical term, “Band-Aids”.
While hard work is always a key ingredient for successful business growth, printers of all sizes are pursuing strategic mergers and acquisitions as a mechanism to further strengthen their businesses. While growth through acquisition was once considered the domain of large enterprises, companies of all sizes are now discovering that they can gain access to new printing technologies or services by acquiring or merging with another company. This article explores how First Edge Solutions has achieved business expansion through strategic acquisitions and partnerships.
Mimaki’s 25-city road show includes hands-on product demonstrations and educational presentations that highlight new features of, and top applications enabled by, today’s wide-format printing equipment. Here is a report from one stop on the tour.
CoreBridge is a cloud based, multi-tenant software solution whose business model is subscription based. Like pure technology startups, CoreBridge’s pricing model is easy to understand, available on their website, and allows you to start small and grow with CoreBridge through volume and/or functionality.
Past Is Prologue: 150-Year History Spurs DWS Printing Associates to New Ambitions in Label Production ()
Continuous reinvestment and continuous reinvention sum up the strategic thinking at DWS Printing Associates, a Long Island label printing firm with deep roots in the past and a progressive view of the future.
What lends itself more readily to creative competition than a well designed package? The packaging industry is full of contests that showcase the high degree of graphic innovation that can be found in packages of all types and materials. Here is a short list of some of the competitions that celebrated the art of packaging design in 2014.
First impressions of your business matter, especially to new prospects. More and more first impressions are online. How does your online presence compare to your offline one?
Using printing shipments and population data from Statistics Canada, we have prepared this chart that shows per capita shipments of commercial printing in Canada current dollars and Canada inflation-adjusted dollars.
HP has begun planning for Jetcomm, its first-ever Production Inkjet User Group, with a conference to be held in March 2015 in Washington, D.C., immediately preceding DscoopX. Senior Editor Cary Sherburne speaks with David Murphy, WW Director of Marketing for HP’s production inkjet business, to learn more.
Research confirms that there is a growing disconnect between what marketers want and need from their data and what they are actually getting. This article discusses some of the challenges that today’s marketers are facing and explores how SG360° is taking a different approach to improve its clients’ marketing efforts.
InfoTrends’ study entitled Understanding Vertical Markets: Enterprise Communication Requirements surveyed over 1,000 enterprise executives. When asked about the top data challenges that they faced related to executing personalized campaigns, respondents highlighted tracking responses, understanding response drivers, and analyzing and mining data.
Unless you are a large public company who needs to “protect their brand” and produce appropriate messaging for Wall Street (otherwise known as corporate marketing), the primary role of marketing in your organization should be lead generation.
InfoTrends revisits September’s Graph Expo and recaps some of the highlights from a wide-format perspective. At the same time, the show itself is evolving into entirely new directions, reflective of how the industry itself is evolving.
Can it be mid-November already, with preparations for the year-end holidays getting into full swing? Just ask International Paper. The Wall Street Journal recently quoted IP’s chief executive Mark S. Sutton as saying that box orders for the online retail segment have been up 15% year-over-year in 2014 and could continue rising, depending on demand. The story reports that the surge in demand for holiday packaging from both online and traditional retailers is helping to improve the performance of IP’s industrial packaging unit, which provides cardboard boxes, specialty packaging, retail displays, and paper bags.
October 2014 –Mergers, Acquisitions & Restructuring in the Printing, Packaging & Related Industries
Filtering what we know from what we think we know about label and packaging market trends is the objective of “Emerging Technologies for Packaging Innovation,” a newly published report from GrCI Cal Poly and Packaging World.
The raw potential of what technology can do for our business is unlimited, like a book a matches there is great possibility. Execution is about determining which match (project, goal, objective) you are going to put your energy into to ignite and then sustain your focus to create real change. Dreaming helps you think big, executing forces you to act within the constraints of your environment (resources, market, customers, and budget).
It is estimated that Generation Z—those born between 1994 and 2004—represents over 25% of the U.S. population. These individuals are rapidly coming into their own in terms of influence, consumption, and spending power. This article considers the ways in which businesses can reach these up-and-coming consumers.
The SGIA Expo was about more than just new hardware—new substrates were also on display, as well as what keeps the hardware productive: color management, production, and RIPing software.
Functional additives help plastic packages do a better job of protecting their contents. Of the many different kinds of functional additives, the most widely used are those that remove unwanted oxygen, block UV and IR radiation, and eliminate or reduce static.
Massachusetts-based Bridgeport National Bindery has turned to production inkjet press technology to revolutionize its business and to significantly outweigh the decline in its traditional library binding business as discussed in this article, sponsored by HP.
Having an integrated web-to-print and print MIS system isn’t just about being able to technically connect the systems. To get the most out of this integration you want to enable communication between systems that makes the two systems truly seem like one in terms of information exchanged
Our continuing coverage of the impact of digital alternatives on the world of print and publishing features Stryker Orthopaedics’ use of digital publishing technologies to more deeply engage its sales force and surgeon customers while reaping significant cost and time savings. Senior Editor Cary Sherburne speaks with Stryker’s Orthopaedics’ Creative Director Stephen Brown to learn more about the journey.
As a print service provider, your services help your customers build their business and their client base. To stay competitive, it's vital that you stay ahead of the game, keeping abreast of changing technology that can change the way you do business and the services you offer your customers. That's why you need to know about the new iPhone 6 and its NFC (Near Field Communication) technology, brand new for this iPhone model.
I am involved in a lot of conversations where companies and people are trying to solve a business challenge with software. Communication is so compressed nowadays, people’s time is limited, and we are almost always communicating across multiple time zones and frequently across cultures. This makes a common understanding difficult and opens up lots of opportunity for confusion.
At a launch event in New York City Wednesday morning, HP made two new technology announcements under a category it is calling Blended Reality—a 3D printing platform called Multi Jet Fusion, and a new type of interactive workstation/workspace called Sprout. Both these initiatives are part of what HP is calling its Blended Reality ecosystem designed, says the company, “to break down the barriers between the digital and physical worlds.”
We live in an interesting time for lead generation marketing. With e-commerce and self-service sales, some companies don’t even need a sales force. They just need very effective lead generation marketing to help bring customers to them. This article highlights recent data and offers success strategies for service providers.