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Xerox: Innovation and/or Investment

Xerox has just introduced the very interesting Xerox® IridesseTM Production Press into the global market, the latest electrophotographic machine in its product lineup. With all of the media hype surrounding the Xerox Fujifilm merger, this new press shows how well Xerox and Fuji Xerox can work together to create technology that brings innovation and value to the market and the company, something you may not be hearing in the distracting news streams. Read on for more.

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About David Zwang

David Zwang travels around the globe helping companies increase their productivity, margins and market reach. He specializes in production optimization, strategic business planning, market analysis, and related services to companies in the vertical media communications market. Clients have included printers, manufacturers, retailers, publishers, premedia and US Government agencies. He can be reached at david@zwang.com.

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