Log In | Become a Member | Contact Us

Connect on Twitter | Facebook | LinkedIn

Premium Commentary & Analysis

The Shapes of Things to Come: Direct-to-Object Printing Bridges the Gap Between Industrial and Commercial

New systems are emerging that can print directly onto three-dimensional objects, especially cups, glasses, and bottles, to serve what is emerging as a lucrative promotional drinkware market. In this feature, Richard Romano looks at direct-to-object offerings from Xerox, Inkcups, and Engineered Printing Solutions.

By Richard Romano
Published: March 6, 2018


This article is part of our premium member access. If this commentary & analysis is relevant to your business, please consider supporting us by becoming a member.



Please offer your feedback to Richard. He can be reached at richard@whattheythink.com.



By Steven Calov on Mar 06, 2018

Heidelberg offers similar equipment in this Direct to Object printing with the Omnifire 250 and Omnifire 1000. The Omnifire 250 can print on round and cylindrical items with quick changeover holders with a 4 axis robotic arm. The Omnifire 1000 is a 6 axis robotic arm to print on all other shapes and sizes.

If you have a chance, please visit our web site at https://news.heidelbergusa.com/omnifire/ On the site you can find articles, brochures and video explaining the technology.


By Chris Lynn on Mar 06, 2018

The article did not mention one of the main challenges of this field - surface treatment to ensue good ink adhesion and appearance on disparate substrates.

Also, a substantial proportion of the direct-to-object printing market requires custom-designed material-handling systems. Companies like Prototype & Production Systems, Inc (www.prototypesys.com) understand the ink-substrate issues, and make custom printers for specific requirements.


Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free


Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2018 WhatTheyThink. All Rights Reserved