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This year’s LabelExpo event in Brussels was so much more than a trade show that gave vendors a chance to meet customers and impress prospects. This article provides a brief overview of the event, which invited attendees to “Gain an Unfair Advantage.”
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About Pat McGrew
Pat is a well-known evangelist for inkjet productivity. At McGrew Group, she uses her decades technical and marketing experience to lead the industry toward optimized business processes and production workflows. She has helped companies to define their five-year plans, audited workflow processes, and developed sales team interventions and education programs. Pat is the Co-Author of 8 industry books, editor of A Guide to the Electronic Document Body of Knowledge, and a regular contributor to Inkjet Insight and WhatTheyThink.com.
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