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Economics & Research Blog

Mixed Messages; Preview of April Printing Shipments

Hidden in Friday&

By Dr. Joe Webb
Published: May 7, 2007

Hidden in Friday's employment report is that the number of monthly net new businesses is now 93,000. This is as high as it has been, so high, that we did a double-take and rechecked the data. The BLS creates these data to adjust its overall data. We use the data as a 12-month moving average to smooth out its changes. Sounds like more business for Staples and Vistaprint is in the cards. April's employment report showed that the number of printing production workers was down almost 5,000 from March, but more importantly, down by 400 workers compared to April 2006. So it looks like April's shipments will be about flat with last year, at about $7.3 billion, as we suggested to subscribers to our Monthly Printing Shipments report released last week.

Dr. Joe Webb is one of the graphic arts industry's best-known consultants, forecasters, and commentators. He is the director of WhatTheyThink.com's Economics and Research Center.

What do you think? Please send feedback to Dr. Joe by emailing him at drjoe@whattheythink.com.

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